Top 50 marcas de Shopping en Brasil
Este ranking curado cubre las 50 mayores marcas de shopping en Brasil, ordenadas por tamaño estimado de audiencia a partir de las señales anonimizadas de búsqueda de Rascasse. De las 2,171 marcas de shopping medidas en Brasil, las 50 aquí clasificadas concentran el mayor alcance de audiencia. Shopping, Shopping and fashion y Online shopping lideran la lista con una audiencia estimada combinada de 106,812,638 personas. En las 50 entradas el tamaño medio de audiencia es 12,100,231, y la mayor, Shopping, alcanza unas 37,669,704 personas en Brasil. El tamaño de audiencia es el número estimado de personas únicas en Brasil que interactúan con cada marca de shopping, calculado a partir de la demanda de búsqueda. Los rankings reflejan señales de comportamiento de búsqueda en Brasil y se actualizan semanalmente.
Ranking
| Posición | Nombre | Tamaño de audiencia | Cuota país | Subtipo | Categoría |
|---|---|---|---|---|---|
| 1 |  Shopping |
37,669,704 | 4.9% | Lifestyle cluster | Shopping |
| 2 |  Shopping and fashion |
34,967,066 | 4.2% | Lifestyle cluster | Shopping |
| 3 |  Online shopping |
34,175,868 | 4.5% | Lifestyle cluster | Shopping |
| 4 |  Shopping malls |
22,748,402 | 5.7% | Shopping | |
| 5 |  Casas Bahia |
17,301,193 | 92.9% | Shopping | |
| 6 |  Supermarket |
17,195,585 | 6.3% | Shopping | |
| 7 |  Black Friday (shopping) |
17,162,088 | 8.1% | Shopping | |
| 8 |  Price |
16,823,877 | 6.0% | Shopping | |
| 9 |  Magazine Luiza |
16,569,330 | 94.1% | Apparel | Shopping |
| 10 |  O Boticário |
16,244,487 | 88.7% | Beauty | Shopping |
| 11 |  Discounting |
15,980,697 | 10.8% | Shopping | |
| 12 |  Drop shipping |
15,449,884 | 11.7% | E-Commerce | Shopping |
| 13 |  Discount stores |
14,510,732 | 4.3% | Lifestyle cluster | Shopping |
| 14 |  Sales promotion |
14,423,971 | 3.8% | Shopping | |
| 15 |  Coupons |
14,302,667 | 3.9% | E-Commerce | Shopping |
| 16 |  Carrefour |
14,049,551 | 15.3% | Supermarket | Shopping |
| 17 |  Reseller |
13,989,697 | 21.7% | Shopping | |
| 18 |  AliExpress |
13,400,382 | 8.0% | Fashion | Shopping |
| 19 |  Netshoes |
13,033,972 | 96.4% | Fashion | Shopping |
| 20 |  Shopee |
12,958,995 | 18.6% | Shopping | |
| 21 |  Hypermarket |
12,896,916 | 9.9% | Shopping | |
| 22 |  Hotmart |
12,599,285 | 54.6% | Shopping | |
| 23 |  Deal of the day |
12,334,943 | 6.5% | Shopping | |
| 24 |  Riachuelo |
11,911,239 | 97.0% | Department store | Shopping |
| 25 |  PCI Concursos |
11,737,254 | 98.5% | Shopping | |
| 26 |  Atacadão |
11,436,261 | 97.2% | Supermarket | Shopping |
| 27 |  Gift |
11,193,033 | 3.4% | Shopping | |
| 28 |  Lojas Americanas |
10,304,740 | 96.0% | Electronics | Shopping |
| 29 |  OLX |
10,160,843 | 19.7% | Shopping | |
| 30 |  Department store |
9,674,810 | 5.2% | Shopping | |
| 31 |  Sephora |
9,320,913 | 5.7% | Drugstore | Shopping |
| 32 |  Discounts and allowances |
8,917,574 | 3.4% | Shopping | |
| 33 |  Arket |
8,591,919 | 46.0% | Shopping | |
| 34 |  Buscapé |
7,522,913 | 97.1% | Price comparison | Shopping |
| 35 |  Extra (retail) |
6,781,195 | 44.6% | Shopping | |
| 36 |  Leroy Merlin |
6,321,244 | 15.2% | Hardware store | Shopping |
| 37 |  Payment system |
6,182,484 | 8.6% | Shopping | |
| 38 |  Beleza na Web |
6,129,944 | 99.0% | Beauty | Shopping |
| 39 |  Zara |
6,096,906 | 4.8% | Fashion | Shopping |
| 40 |  Panvel |
6,032,439 | 58.0% | City | Shopping |
| 41 |  Subscription business model |
5,627,975 | 3.7% | E-Commerce | Shopping |
| 42 |  Auction |
5,238,767 | 4.8% | E-Commerce | Shopping |
| 43 |  Metro (department store) |
4,906,385 | 6.6% | Department store | Shopping |
| 44 |  C&A |
4,819,905 | 11.5% | Fashion | Shopping |
| 45 |  Outlet store |
4,670,434 | 7.2% | Shopping | |
| 46 |  Chain store |
4,424,905 | 4.3% | Shopping | |
| 47 |  Big-box store |
4,264,577 | 6.4% | Shopping | |
| 48 |  Via Marte |
4,015,637 | 93.4% | Shopping | |
| 49 |  PhoneLook.ch |
3,978,588 | 99.4% | Shopping | |
| 50 |  Submarino |
3,959,374 | 85.1% | Shopping |
Preguntas frecuentes
¿Cómo se elabora este Top 50?
Rascasse agrega señales anonimizadas de comportamiento de búsqueda en Brasil y clasifica cada marca de shopping por su tamaño estimado de audiencia. Solo se publican listas con al menos 5 entidades medidas.
¿Con qué frecuencia se actualiza la lista?
El ranking se actualiza semanalmente con los datos de búsqueda más recientes y se vuelve a publicar como página estática.
¿Cuál es la mayor marca de shopping en Brasil?
Shopping encabeza actualmente con una audiencia estimada de 37,669,704 personas en Brasil.
Metodología
Los tamaños de audiencia se estiman a partir de señales anonimizadas de búsqueda en Brasil. No se publican listas con menos de 5 entradas. Consulta la metodología para más detalles.