Literature audiences in Japan

The strongest Literature audiences in Japan, ranked by estimated audience size (2026). Each profile covers age and gender split, top regions and brand affinities.

Top Literature in Japan — full ranking

Top Literature audiences

  1. Reading (60.6M)
  2. Don Quixote (31.1M)
  3. Manga (28.3M)
  4. Culture (27.4M)
  5. Comics (24M)
  6. Anime and manga fandom (23.3M)
  7. Comic book (23.2M)
  8. Shōjo manga (23M)
  9. Shōnen manga (22.8M)
  10. Seinen manga (22.1M)
  11. Anime convention (20M)
  12. Webcomic (20M)
  13. Otaku (19.4M)
  14. Picture book (18.8M)
  15. Fiction books (17.4M)
  16. Mangaka (17.3M)
  17. Magazines (16.5M)
  18. Bookselling (16.4M)
  19. Books (16.3M)
  20. Plays (15.3M)
  21. Novel (13.6M)
  22. Bestseller (11.7M)
  23. Poetry (9.7M)
  24. E-books (9.5M)
  25. Humour (9.5M)
  26. History (9.5M)
  27. Comic strip (8.7M)
  28. Children's literature (8.2M)
  29. Non-fiction books (8.2M)
  30. Romance novels (7.4M)
  31. Public library (7.4M)
  32. Short story (7.3M)
  33. K (anime) (7.2M)
  34. Library (7.1M)
  35. Fairy tale (7M)
  36. Sketchbook (6.7M)
  37. Josei manga (5.8M)
  38. Pyton (5.5M)
  39. Joke (5.3M)
  40. Writing (5.2M)
  41. Mystery fiction (5M)
  42. Image Comics (5M)
  43. Web fiction (5M)
  44. Amazon Kindle (4.8M)
  45. It (novel) (4.4M)
  46. Naruto (4.4M)
  47. Dōjinshi (4M)
  48. Slice of life (3.9M)
  49. Detective fiction (3.8M)
  50. Newspapers (3.7M)

Other categories in Japan

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