Zip-code Analytics

Answer targeted market research questions at a global scale, delivering measurable results down to the zip-code level, a first in the industry.

Market potential

Get the overall market size by zip-code level.

Location-based targeting

Understand, how many people live within your audience in a specific range.

Zip-code characteristics

Understand the zip-code specific differences and commonalities.


Zip-code heatmaps

Understand, in which zip-codes your audience is above or below average. We are covering more than 30 countries with zip-code data.

Source: Rascasse AI NCY Dashboard


Source: Rascasse AI Zip-code Potential

Market potential

Learn more about how many people of your audiences are in a vicinity.


Zip-code charateristics

Understand, what your audiences like in a specific zip-code.

Source: Rascasse ANALYTICS Zip-code Characteristics

What else can this be actually used for?

We are delivering measurable results down to the zip-code level.

Get a 360° profile of your audiences and learn, what they love and hate.

Make better sponsoring decisions by analyzing audience overlaps and affinities.

Track your competitors or industry leaders and learn your position within the competition.

Understand E-Sports audiences and their impact to your brand.

Understand your audiences over time and analyze, what has changed.

Get monthly updated market potentials for the whole world, down to zip-code level or custom regions.

Improve your campaign ROI by understanding which media channel and content your audiences like.

Activate your audiences by understanding which content will be loved.

Frequently asked questions

"Even a cat has things it can do that AI cannot."
- Fei-Fei Li

What data sources are you using?

We are analyzing all major digital platforms, starting with social media (Facebook, Instagram, Twitter, Wikipedia, etc.) to search (Google, Bing, etc.), E-commerce (Amazon, eBay, etc.), streaming (YouTube, Spotify etc.).

What's the timeframe?

Usually it takes 72 hours to set up your account and deliver your data.

Why "Rascasse"?

"La Rascasse" restaurant in Monte Carlo, Monaco. This restaurant gives the name to the famous Rascasse curve on the Monaco Grand Prix circuit. And to our company, which was founded in 2009.

How up-to-date is the data?

We are updating our platform each month to ensure, you always have fresh consumer insights to analyze.

Which countries are you covering?

We are covering 245+ countries. Since our AI is based on western digital platforms, we currently do not support Chinese insights.

Which audiences are possible to analyze?

We simply do not have any limits in terms of building audiences. Nevertheless, we are currently focussing on B2C audiences.

Get in touch and request a 30 min demo.