Popularity ranking · Austria

The 100 most popular Sports audiences in Austria

This curated ranking covers the 100 largest sports audiences in Austria, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 17k sports audiences tracked in Austria, the 100 ranked here account for the largest measured audience reach. Admiral Bundesliga, FIFA World Cup and Soccer lead the list with a combined estimated audience of 9.6M people. Across all 100 entries the average audience size is 1M, and the largest, Admiral Bundesliga, reaches around 3.7M people in Austria. Audience size is the estimated number of unique people in Austria who actively engage with each sports audience, derived from search demand signals. Rankings reflect search-behavior signals collected across Austria and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Austria who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Austria. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Austria, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Austria. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
76 Sports equipment 664k 38.4 46.2%
77 Clever Fit 662k 37.4 53.9%
78 FIFA World Cup 2026 649k 31.0 24.8% Soccer
79 Carlos Alcaraz 639k 33.7 24.7% Tennis
80 Tour de France 635k 37.1 39.0% Cycling
81 Cycle sport 628k 38.6 47.0% Sport
82 UEFA Europa League 627k 33.7 26.0% Soccer
83 Manchester City F.C. 622k 32.0 26.6% Soccer
84 Walking 615k 43.6 59.8% Sport
85 Motorcycle sport 594k 37.0 22.4% Sport
86 Mixed martial arts 562k 38.3 19.9% Sport
87 FK Austria Wien 545k 41.2 35.6% Soccer
88 Ice hockey 545k 36.7 37.6% Sport
89 Cristiano Ronaldo 539k 32.1 28.5% Soccer
90 Jogging 535k 38.7 53.5% Sport
91 NBA 530k 33.3 32.8% Basketball
92 Track and field 529k 36.8 41.2% Sport
93 Lamine Yamal 522k 31.1 28.0% Soccer
94 CrossFit 520k 38.8 51.3% Sport
95 Bodybuilding & Fitness 517k 35.9 57.7%
96 Liverpool F.C. 502k 32.5 26.8% Soccer
97 Sport1 (Netherlands) 496k
98 Ultimate Fighting Championship 496k 34.3 21.3% Martial art
99 Racing bicycle 494k 38.1 43.5%
100 Road running 492k Sport

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this list of the most popular sports audiences compiled?

Rascasse aggregates anonymized search-behavior signals across Austria and ranks each sports audience by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest sports audience in Austria?

Admiral Bundesliga currently leads with an estimated audience of 3.7M people in Austria.

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