Popularity ranking · Austria

The 100 most popular Insurances in Austria

This curated ranking covers the 100 largest insurances in Austria, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 105 insurances tracked in Austria, the 100 ranked here account for the largest measured audience reach. Allianz, Wiener Städtische Versicherung and Zurich Insurance Group lead the list with a combined estimated audience of 595k people. Across all 100 entries the average audience size is 13k, and the largest, Allianz, reaches around 273k people in Austria. Audience size is the estimated number of unique people in Austria who actively engage with each insurances, derived from search demand signals. Rankings reflect search-behavior signals collected across Austria and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Austria who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Austria. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Austria, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Austria. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
26 Signal Iduna 5.7k 36.5 78.7% Insurances
27 DAK-Gesundheit 5.1k 43.3 55.3% Insurances
28 Barmenia 5k 41.6 52.7% Insurances
29 Versicherungskammer Bayern 4.8k 42.5 47.4% Insurances
30 HUK-Coburg 4.6k 41.1 43.7% Insurances
31 Europa Versicherungen 4.2k 41.2 45.0% Insurances
32 WWK 4.1k 41.5 53.6% Insurances
33 VHV Versicherungen 4k 41.8 48.9% Insurances
34 AOK Baden-Württemberg 3.6k 43.1 49.6% Insurances
35 MetLife 3.5k 27.6 52.5% Insurances
36 WTW 3.4k 42.6 46.5% Insurances
37 Aetna 3.2k 24.9 65.4% Insurances
38 Genertel 3k 39.9 48.7% Insurances
39 Gothaer 3k 42.3 55.0% Insurances
40 Mapfre 2.7k 36.7 82.1% Insurances
41 Chubb Corp. 2.7k 25.2 66.0% Insurances
42 Cosmosdirekt 2.7k 40.8 47.9% Insurances
43 IKK classic 2.6k 41.8 53.3% Insurances
44 Provinzial 2.6k 42.9 53.0% Insurances
45 Baloise 2.6k 41.2 56.2% Insurances
46 Baloise 2.6k 41.2 56.2% Insurances
47 GEICO 2.5k 31.5 55.8% Insurances
48 R+V Versicherung 2.2k 41.4 51.1% Insurances
49 LVM Versicherung 2.1k 41.3 39.9% Insurances
50 State Farm Insurance 2.1k 29.5 56.2% Insurances

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Frequently asked questions

How is this list of the most popular insurances compiled?

Rascasse aggregates anonymized search-behavior signals across Austria and ranks each insurances by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest insurances in Austria?

Allianz currently leads with an estimated audience of 273k people in Austria.

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