Popularity ranking · Belgium

The 100 most popular Internet & Social Media audiences in Belgium

This curated ranking covers the 100 largest internet & social media audiences in Belgium, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 860 internet & social media audiences tracked in Belgium, the 100 ranked here account for the largest measured audience reach. Instagram, Gmail and Google Maps lead the list with a combined estimated audience of 25M people. Across all 100 entries the average audience size is 928k, and the largest, Instagram, reaches around 8.8M people in Belgium. Audience size is the estimated number of unique people in Belgium who actively engage with each internet & social media audience, derived from search demand signals. Rankings reflect search-behavior signals collected across Belgium and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Belgium who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Belgium. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Belgium, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Belgium. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
51 Yahoo! 263k 39.9 62.4%
52 Blog 253k 44.0 56.8% Content type
53 Parship 249k 49.2 39.0% Dating
54 Calvin Kleinen 246k 38.2 50.0% Social media influencer
55 Influencer marketing 235k 38.1 59.0% Content type
56 Proxy server 233k 45.3 49.1%
57 PubMed 227k 34.5 58.7% Search engine
58 Wattpad 223k 34.9 64.4%
59 Flickr 220k 39.9 49.7% Social media
60 Ecosia 203k 42.9 55.4% Search engine
61 Troll 193k 31.1 35.9%
62 Video blog 193k 34.3 54.1%
63 Andrew Tate 191k 22.5 6.4% Social media influencer
64 Patreon 187k 42.5 34.3%
65 9GAG 181k 32.6 51.9% Humor website
66 Fansite 176k 40.8 45.1% Content type
67 Search engine marketing 175k 42.7 44.2%
68 Practical joke 173k 37.5 31.7% Content type
69 MailChimp 166k 42.0 58.1%
70 Bored Panda 164k 39.2 48.9% Humor website
71 DuckDuckGo 160k 42.1 65.1% Search engine
72 Azar 160k 34.1 0.0%
73 Skype 156k 39.1 51.4% Communication
74 Opera (web browser) 150k 48.6 64.4% Browser
75 Selfie 146k 32.4 58.4% Content type

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

Frequently asked questions

How is this list of the most popular internet & social media audiences compiled?

Rascasse aggregates anonymized search-behavior signals across Belgium and ranks each internet & social media audience by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest internet & social media audience in Belgium?

Instagram currently leads with an estimated audience of 8.8M people in Belgium.

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