Popularity ranking · Belgium

The 100 most popular Travel & Leisure audiences in Belgium

This curated ranking covers the 100 largest travel & leisure audiences in Belgium, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 5.3k travel & leisure audiences tracked in Belgium, the 100 ranked here account for the largest measured audience reach. Belgium, Ryanair and France lead the list with a combined estimated audience of 17M people. Across all 100 entries the average audience size is 2M, and the largest, Belgium, reaches around 6.2M people in Belgium. Audience size is the estimated number of unique people in Belgium who actively engage with each travel & leisure audience, derived from search demand signals. Rankings reflect search-behavior signals collected across Belgium and are refreshed weekly.

Last updated:

For marketing, sponsorship & live-entertainment teams

Working with audiences like these?

This ranking is built on Rascasse audience intelligence — behavioural signals on 500,000+ brands, teams, artists and topics across 30+ markets. See what teams like yours do with it:

Trusted by teams at Volkswagen · DFB · Sony Music · Red Bull · Infront

How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Belgium who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Belgium. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Belgium, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Belgium. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
76 Ticketmaster 1M 41.6 61.1% Ticket website
77 Plopsaland De Panne 1M 43.7 68.3% Theme park
78 Disneyland Paris 1M 38.8 69.1% Theme park
79 Morocco 1M 41.2 56.2% Country
80 United Kingdom 1M 42.9 50.0% Country
81 East Flanders 999k 41.3 57.7%
82 London 988k 41.6 54.2% City
83 Travel website 979k 45.5 57.6%
84 Bruges 974k 44.3 58.9% City
85 Forest 973k 46.2 58.8%
86 Portugal 972k 43.6 61.6% Country
87 New York City 972k 41.5 52.9% City
88 Ibiza 958k 41.7 60.7% Island
89 Vacation rental 956k 46.1 64.9%
90 Disneyland 956k 37.9 68.1% Theme park
91 Play (activity) 930k
92 Skyscanner 927k 44.8 55.0% Travel website
93 Limburg (Belgium) 913k 41.7 56.2%
94 Snow 912k 41.2 44.8%
95 Boating 905k 47.3 39.3%
96 Rome 903k 45.0 54.9% City
97 Japan 902k 35.7 50.7% Country
98 Efteling 896k 43.7 71.2% POI
99 Ardennes (department) 895k 46.7 58.6%
100 Comoros 894k 38.8 58.9%

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

Frequently asked questions

How is this list of the most popular travel & leisure audiences compiled?

Rascasse aggregates anonymized search-behavior signals across Belgium and ranks each travel & leisure audience by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest travel & leisure audience in Belgium?

Belgium currently leads with an estimated audience of 6.2M people in Belgium.

Other top lists in Belgium