Popularity ranking · Brazil

The 100 most popular Authors in Brazil

This curated ranking covers the 100 largest authors in Brazil, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 842 authors tracked in Brazil, the 100 ranked here account for the largest measured audience reach. Silas Malafaia, Clarice Lispector and Machado de Assis lead the list with a combined estimated audience of 6.8M people. Across all 100 entries the average audience size is 466k, and the largest, Silas Malafaia, reaches around 2.8M people in Brazil. Audience size is the estimated number of unique people in Brazil who actively engage with each author, derived from search demand signals. Rankings reflect search-behavior signals collected across Brazil and are refreshed weekly.

Last updated:

How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Brazil who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Brazil. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Brazil, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Brazil. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
51 Zibia Gasparetto 272k 44.2 93.9% Author
52 Umberto Eco 271k 41.1 58.0% Author
53 Pablo Neruda 256k 42.0 72.1% Author
54 Jenna Coleman 256k 31.7 92.6% Author
55 Sidney Sheldon 254k 45.6 66.4% Author
56 Heather Graham 245k 42.4 69.1% Author
57 Montesquieu 241k 32.6 45.2% Author
58 Brandon Sanderson 240k 38.6 53.1% Author
59 Bert Hellinger 238k 38.4 80.4% Author
60 Mia Couto 237k 41.9 76.3% Author
61 Julia Quinn 234k 43.3 75.1% Author
62 Nicholas Sparks 234k 37.5 75.3% Author
63 Tom Clancy 233k 41.0 37.8% Author
64 J. R. R. Tolkien 229k 39.2 64.1% Author
65 Arthur Schopenhauer 228k 34.2 54.7% Author
66 Eduardo Galeano 222k 47.7 41.7% Author
67 Charles Spurgeon 217k 37.1 46.8% Author
68 Maya Angelou 216k 42.1 56.9% Author
69 Deepak Chopra 212k 39.8 68.4% Author
70 Ernest Hemingway 208k 40.7 60.6% Author
71 Walter Benjamin 202k 45.6 48.4% Author
72 Emily Dickinson 200k 40.0 65.1% Author
73 Temple Grandin 197k 44.4 85.3% Author
74 Isabel Allende 190k 40.3 56.7% Author
75 Carlos Marighella 189k 37.7 41.6% Author

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this list of the most popular authors compiled?

Rascasse aggregates anonymized search-behavior signals across Brazil and ranks each author by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest author in Brazil?

Silas Malafaia currently leads with an estimated audience of 2.8M people in Brazil.

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