Popularity ranking · Canada

The 100 most popular Charities in Canada

This curated ranking covers the 100 largest charities in Canada, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 469 charities tracked in Canada, the 100 ranked here account for the largest measured audience reach. American Marketing Association, Humane society and United Nations lead the list with a combined estimated audience of 3.7M people. Across all 100 entries the average audience size is 121k, and the largest, American Marketing Association, reaches around 1.4M people in Canada. Audience size is the estimated number of unique people in Canada who actively engage with each charity, derived from search demand signals. Rankings reflect search-behavior signals collected across Canada and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Canada who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Canada. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Canada, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Canada. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
51 Toastmasters International 57k 47.7 52.7% Charity
52 Sea Shepherd Conservation Society 57k 44.1 55.5% Charity
53 Al-Anon/Alateen 56k 43.0 82.9% Charity
54 ParticipACTION 55k 41.3 79.5% Charity
55 Chicago Symphony Orchestra 53k 42.3 53.7% Charity
56 Mental Health Commission of Canada 52k 38.6 54.1% Charity
57 United Church of Canada 50k 52.1 77.3% Charity
58 Khalsa Aid 50k 33.0 23.3% Charity
59 Calgary Humane Society 48k 39.7 81.9% Charity
60 Bucerius Law School 48k 38.7 61.4% Charity
61 Society for Creative Anachronism 47k 47.4 39.7% Charity
62 SMART Recovery 46k 41.4 68.6% Charity
63 Girl Scouts 44k 37.6 82.7% Charity
64 National Fire Protection Association 43k 39.9 29.3% Charity
65 national trust 43k 37.5 57.7% Charity
66 International Federation of Red Cross and Red Crescent Societies 42k 38.4 50.1% Charity
67 Compassion International 42k 48.4 56.9% Charity
68 National Wild Turkey Federation 40k 36.0 44.0% Charity
69 Wounded Warrior Project 40k 45.7 41.2% Charity
70 Northern Alberta Institute of Technology 40k 34.0 49.3% Charity
71 Naismith Memorial Basketball Hall of Fame 40k 41.4 38.3% Charity
72 Alzheimer Society of Ontario 40k 47.2 67.6% Charity
73 Ashoka 38k 25.3 49.6% Charity
74 Rocky Mountain Elk Foundation 38k 37.7 43.2% Charity
75 New York Philharmonic 37k 43.6 50.6% Charity

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this list of the most popular charities compiled?

Rascasse aggregates anonymized search-behavior signals across Canada and ranks each charity by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest charity in Canada?

American Marketing Association currently leads with an estimated audience of 1.4M people in Canada.

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