How to read this list
Rank
Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.
Audience size
Estimated number of unique people in Canada who actively engage with this audience, derived from anonymized search-behavior signals.
Country share
Share of the global audience that is active in Canada. A higher value means the audience is more locally concentrated here.
Avg age
Average age in years across the people who engage with this audience in Canada, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.
Female share
Share of women among the people who engage with this audience in Canada. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.
Ranking
| Rank | Audience | Audience size | Country share | Avg age | Female share | Subtype |
|---|---|---|---|---|---|---|
| 26 | EEast Coast hip hop | 2.8M | 2.3% | 28.4 | 41.0% | Musical genre |
| 27 | WWest Coast hip hop | 2.7M | 2.5% | 30.9 | 40.0% | Musical genre |
| 28 | AAlternative hip hop | 2.7M | 2.3% | 30.3 | 40.9% | Musical genre |
| 29 | EElectronic dance music | 2.7M | 2.1% | 34.0 | 47.1% | Musical genre |
| 30 | KK-pop | 2.6M | 1.4% | 31.8 | 58.0% | Musical genre |
| 31 | BBounce music | 2.6M | 2.3% | 28.5 | 40.9% | Musical genre |
| 32 | KKenyan hip hop | 2.5M | 3.1% | 28.4 | 41.0% | Musical genre |
| 33 | SSouthern rock | 2.4M | 4.0% | 42.3 | 48.3% | Musical genre |
| 34 | WWorld music | 2.4M | 2.3% | 40.3 | 52.2% | Musical genre |
| 35 | AAmerican rock | 2.4M | 3.2% | 39.0 | 52.5% | Musical genre |
| 36 | SSouthern hip hop | 2.2M | 2.3% | 30.3 | 39.5% | Musical genre |
| 37 | CChristian hip hop | 2.2M | 2.3% | 31.6 | 41.0% | Musical genre |
| 38 | FFolk music | 2.2M | 2.4% | 41.1 | 48.1% | Musical genre |
| 39 | FFrench hip hop | 2M | 2.4% | 30.6 | 41.0% | Musical genre |
| 40 | HHardcore punk | 2M | 3.2% | 35.3 | 46.1% | Musical genre |
| 41 | NNew wave music | 2M | 2.2% | 37.3 | 45.6% | Musical genre |
| 42 | PProgressive rock | 2M | 2.7% | 38.6 | 42.8% | Musical genre |
| 43 | BBaroque pop | 1.9M | 2.5% | 35.6 | 59.4% | Musical genre |
| 44 | PPop rock | 1.9M | 2.0% | 35.0 | 53.7% | Musical genre |
| 45 | CChicano rap | 1.9M | 2.4% | 32.6 | 40.8% | Musical genre |
| 46 | MMidwest hip hop | 1.9M | 2.4% | 31.7 | 40.8% | Musical genre |
| 47 | KKorean hip hop | 1.9M | 1.7% | 29.1 | 53.8% | Musical genre |
| 48 | RReggaeton | 1.9M | 1.6% | 31.9 | 49.7% | Musical genre |
| 49 | BBritish hip hop | 1.8M | 2.3% | 31.4 | 38.4% | Musical genre |
| 50 | AAfrobeat | 1.8M | 2.7% | 32.1 | 50.0% | Musical genre |
Want the full picture for any of these audiences?
Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.
Frequently asked questions
How is this list of the most popular musical genres compiled?
Rascasse aggregates anonymized search-behavior signals across Canada and ranks each musical genre by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest musical genre in Canada?
Rock music currently leads with an estimated audience of 12M people in Canada.