Popularity ranking · Switzerland

The 100 most popular News audiences in Switzerland

This curated ranking covers the 100 largest news audiences in Switzerland, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 978 news audiences tracked in Switzerland, the 100 ranked here account for the largest measured audience reach. Bild, 20 minutes (Switzerland) and 20 Minuten lead the list with a combined estimated audience of 11M people. Across all 100 entries the average audience size is 563k, and the largest, Bild, reaches around 6.7M people in Switzerland. Audience size is the estimated number of unique people in Switzerland who actively engage with each news audience, derived from search demand signals. Rankings reflect search-behavior signals collected across Switzerland and are refreshed weekly.

Last updated:

How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Switzerland who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Switzerland. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Switzerland, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Switzerland. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
76 Cumhuriyet 163k 37.2 47.7%
77 Focus 162k Newspaper
78 Večernje novosti 159k 46.8 56.6% Newspaper
79 The Epoch Times 159k 41.3 55.0% Newspaper
80 NZZ am Sonntag 159k 42.8 51.2% Newspaper
81 Neue Luzerner Zeitung 158k 40.8 51.7% Newspaper
82 Reuters 158k 42.0 42.7%
83 Koha Ditore 157k 39.6 17.8%
84 Newsagent's shop 152k 41.8 52.8%
85 Financial Times 149k 40.7 46.1% Newspaper
86 Honolulu (magazine) 148k 43.5 74.2%
87 Libération 148k 44.3 57.8% Newspaper
88 Il Messaggero 146k 46.7 49.6% Newspaper
89 Purepeople.com 146k 40.7 51.7%
90 Sözcü 145k 40.5 41.7%
91 La Vanguardia 142k 45.9 61.0% Newspaper
92 Daily Express (Sabah) 140k 44.4 51.2%
93 türkiye gazetesi 139k 37.8 38.0% Newspaper
94 La Nación (San José) 139k 47.3 55.3%
95 Pleiteticker 137k 43.9 57.2%
96 Dernières Nouvelles d'Alsace 136k 44.3 54.6% Newspaper
97 DNEVNIK.hr 130k 46.7 50.4%
98 Star (Turkish newspaper) 126k 39.6 54.5%
99 FOCUS Online 125k 29.8 63.6% News
100 Milliyet 124k 48.6 37.7% Newspaper

Want the full picture for any of these audiences?

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Frequently asked questions

How is this list of the most popular news audiences compiled?

Rascasse aggregates anonymized search-behavior signals across Switzerland and ranks each news audience by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest news audience in Switzerland?

Bild currently leads with an estimated audience of 6.7M people in Switzerland.

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