Popularity ranking · Spain

The 100 most popular Supermarkets in Spain

This curated ranking covers the 100 largest supermarkets in Spain, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 190 supermarkets tracked in Spain, the 100 ranked here account for the largest measured audience reach. Lidl, Mercadona and Carrefour lead the list with a combined estimated audience of 31M people. Across all 100 entries the average audience size is 674k, and the largest, Lidl, reaches around 11M people in Spain. Audience size is the estimated number of unique people in Spain who actively engage with each supermarket, derived from search demand signals. Rankings reflect search-behavior signals collected across Spain and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Spain who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Spain. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Spain, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Spain. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
26 Esselunga 133k 47.1 71.0% Supermarket
27 Intermarché 129k 48.3 67.4% Supermarket
28 Pingo Doce 108k 43.9 65.5% Supermarket
29 HelloFresh 105k 34.4 64.7% Supermarket
30 Mix Markt 102k 42.7 55.7% Supermarket
31 Cdiscount 99k 45.2 52.6% Supermarket
32 Jumbo (supermarket) 97k 38.5 59.9% Supermarket
33 Soriana 94k 39.5 59.5% Supermarket
34 Sprouts Farmers Market 86k 41.3 66.9% Supermarket
35 J. C. Penney 84k 37.6 64.9% Supermarket
36 Kmart 84k 40.0 67.7% Supermarket
37 Cadbury 78k 37.1 39.7% Supermarket
38 Real (hypermarket) 75k 43.6 50.6% Supermarket
39 Countdown (supermarket) 71k 40.3 62.1% Supermarket
40 Kaufland 68k 38.9 70.2% Supermarket
41 Chedraui 64k 36.9 57.0% Supermarket
42 Woolworths 60k 38.6 54.4% Supermarket
43 Plus (supermarket) 60k 38.1 74.6% Supermarket
44 FamilyMart 55k 34.1 47.7% Supermarket
45 Vitalia 50k 41.4 62.1% Supermarket
46 New World (supermarket) 48k 42.0 85.5% Supermarket
47 Publix 46k 35.8 64.1% Supermarket
48 Ocado 45k 35.6 61.6% Supermarket
49 Carrefour Drive 44k 31.7 62.2% Supermarket
50 Hypermart 44k 27.6 60.8% Supermarket

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this list of the most popular supermarkets compiled?

Rascasse aggregates anonymized search-behavior signals across Spain and ranks each supermarket by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest supermarket in Spain?

Lidl currently leads with an estimated audience of 11M people in Spain.

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