Popularity ranking · Finland

The 100 most popular News audiences in Finland

This curated ranking covers the 100 largest news audiences in Finland, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 2.1k news audiences tracked in Finland, the 100 ranked here account for the largest measured audience reach. Dernières Nouvelles d'Alsace, Helsingin Sanomat and Iltalehti lead the list with a combined estimated audience of 12M people. Across all 100 entries the average audience size is 509k, and the largest, Dernières Nouvelles d'Alsace, reaches around 4.2M people in Finland. Audience size is the estimated number of unique people in Finland who actively engage with each news audience, derived from search demand signals. Rankings reflect search-behavior signals collected across Finland and are refreshed weekly.

Last updated:

How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Finland who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Finland. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Finland, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Finland. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
26 Online newspaper 259k 45.7 63.8%
27 Daily Mail 256k 42.9 44.8% Newspaper
28 Local news 232k 44.9 66.5%
29 Österbottens Tidning 211k 46.8 89.9% Newspaper
30 Hufvudstadsbladet 211k 47.0 64.2%
31 Time (magazine) 207k 44.7 56.7%
32 Electronic publishing 196k 43.4 57.1%
33 Kotivinkki 195k 50.3 95.9%
34 Sarpsborg Arbeiderblad 193k 46.6 58.2%
35 Journalist 182k 44.9 57.5%
36 Bild 178k 52.2 0.0% Newspaper
37 Algemeen Dagblad 173k 43.4 60.3% Newspaper
38 Boston (magazine) 139k 48.1 69.2%
39 Kansan Uutiset 139k 43.2 45.3%
40 News magazine 137k 44.3 66.9%
41 Västra Nyland 135k 52.1 78.1% Newspaper
42 The Guardian 133k 39.5 52.8% Newspaper
43 El País (Uruguay) 131k 48.6 53.4% Newspaper
44 Åbo Underrättelser 113k 50.7 59.3% Newspaper
45 Marca (newspaper) 112k 45.9 70.0% Newspaper
46 Sports journalism 110k 42.4 24.9%
47 Reuters 106k 46.1 52.6%
48 Philadelphia (magazine) 94k 48.0 63.4%
49 Honolulu (magazine) 87k 43.5 72.8%
50 Libero (newspaper) 87k 49.1 47.5% Newspaper

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this list of the most popular news audiences compiled?

Rascasse aggregates anonymized search-behavior signals across Finland and ranks each news audience by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest news audience in Finland?

Dernières Nouvelles d'Alsace currently leads with an estimated audience of 4.2M people in Finland.

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