Popularity ranking · Finland

The 100 most popular Insurances in Finland

This curated ranking covers the 100 largest insurances in Finland, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 146 insurances tracked in Finland, the 100 ranked here account for the largest measured audience reach. AXA, ERGO Insurance Group and Allianz lead the list with a combined estimated audience of 45k people. Across all 100 entries the average audience size is 1.1k, and the largest, AXA, reaches around 27k people in Finland. Audience size is the estimated number of unique people in Finland who actively engage with each insurances, derived from search demand signals. Rankings reflect search-behavior signals collected across Finland and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Finland who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Finland. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Finland, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Finland. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
76 AOK Baden-Württemberg 139 47.2 51.4% Insurances
77 Groupe Mutuel 139 33.7 62.1% Insurances
78 Amerigroup 137 46.6 63.7% Insurances
79 Harmonie Mutuelle 136 38.7 58.7% Insurances
80 IKK classic 135 46.2 64.5% Insurances
81 Gothaer 133 45.9 62.2% Insurances
82 Pacific Life 133 49.1 69.3% Insurances
83 Versicherungskammer Bayern 132 44.3 51.7% Insurances
84 Talanx 131 41.7 49.4% Insurances
85 Allianz Life 130 45.8 51.2% Insurances
86 Pro BTP 129 41.6 56.4% Insurances
87 WWK 129 45.3 63.5% Insurances
88 HUK-Coburg 124 43.1 50.9% Insurances
89 Tokio Marine Nichido 123 42.3 26.6% Insurances
90 Gerber Life Insurance Company 120 41.8 70.5% Insurances
91 Macsf 120 42.6 67.2% Insurances
92 Great Eastern Life 118 40.7 42.7% Insurances
93 Genertel 116 42.2 54.3% Insurances
94 Linxea 116 40.7 59.7% Insurances
95 Sun Life Financial 113 40.4 57.3% Insurances
96 Yomoni 113 42.1 57.6% Insurances
97 Helvetia Versicherungen 112 38.5 53.4% Insurances
98 Smile Versicherung 112 43.9 55.1% Insurances
99 Crédit Coopératif 110 46.9 57.0% Insurances
100 Deutsche Familienversicherung 105 44.3 63.0% Insurances

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this list of the most popular insurances compiled?

Rascasse aggregates anonymized search-behavior signals across Finland and ranks each insurances by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest insurances in Finland?

AXA currently leads with an estimated audience of 27k people in Finland.

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