How to read this list
Rank
Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.
Audience size
Estimated number of unique people in United Kingdom who actively engage with this audience, derived from anonymized search-behavior signals.
Country share
Share of the global audience that is active in United Kingdom. A higher value means the audience is more locally concentrated here.
Avg age
Average age in years across the people who engage with this audience in United Kingdom, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.
Female share
Share of women among the people who engage with this audience in United Kingdom. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.
Ranking
| Rank | Audience | Audience size | Country share | Avg age | Female share | Subtype |
|---|---|---|---|---|---|---|
| 51 |  Black Marble |
20k | 7.9% | 40.8 | 45.2% | New wave |
| 52 |  fIREHOSE |
20k | 4.9% | 38.7 | 52.6% | New wave |
| 53 |  Twin Tribes |
19k | 6.2% | 50.0 | 51.8% | New wave |
| 54 |  Motorama |
19k | 2.4% | 41.3 | 90.0% | New wave |
| 55 |  IST IST |
18k | 24.6% | 41.7 | 69.6% | New wave |
| 56 |  Hotel Lux |
15k | 3.1% | 0.0 | 0.0% | New wave |
| 57 |  The Murder Capital |
14k | 19.4% | 42.1 | 57.9% | New wave |
| 58 |  Bambara |
14k | 4.5% | 43.3 | 35.4% | New wave |
| 59 |  Nabihah Iqbal |
13k | 28.5% | 50.0 | 51.8% | New wave |
| 60 |  Theatre of Hate |
13k | 50.7% | 0.0 | 0.0% | New wave |
| 61 |  Perturbator |
13k | 8.0% | 0.0 | 0.0% | New wave |
| 62 |  Urban Heat |
12k | 4.5% | 0.0 | 0.0% | New wave |
| 63 |  THUS LOVE |
12k | 3.1% | 38.5 | 54.6% | New wave |
| 64 |  Heavy Lungs |
12k | 22.3% | 41.7 | 66.0% | New wave |
| 65 |  Talk Show |
12k | 1.9% | 43.0 | 40.8% | New wave |
| 66 |  Empathy Test |
12k | 9.6% | 0.0 | 0.0% | New wave |
| 67 |  The Suburbs |
11k | 4.8% | 51.2 | 34.5% | New wave |
| 68 |  Preoccupations |
11k | 6.0% | 41.0 | 53.9% | New wave |
| 69 |  EGYPTIAN BLUE |
10k | 8.4% | 41.5 | 54.1% | New wave |
| 70 |  Total Control |
9.8k | 6.6% | 39.5 | 45.6% | New wave |
| 71 |  The Monochrome Set |
9.1k | 33.6% | 43.0 | 57.0% | New wave |
| 72 |  The Clockworks |
9.1k | 42.9% | 38.4 | 44.9% | New wave |
| 73 |  The Fixx |
9k | 5.2% | 48.7 | 34.0% | New wave |
| 74 |  TRAITRS |
8.9k | 9.3% | 50.0 | 51.8% | New wave |
| 75 |  That Petrol Emotion |
8.6k | 43.0% | 47.5 | 41.0% | New wave |
Want the full picture for any of these audiences?
Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.
Frequently asked questions
How is this Top 100 list compiled?
Rascasse aggregates anonymized search-behavior signals across United Kingdom and ranks each new wave by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest new wave in United Kingdom?
Gary Numan currently leads with an estimated audience of 1.3M people in United Kingdom.