Popularity ranking · Ireland

The 61 most popular Fashions in Ireland

This curated ranking covers the 61 largest fashions in Ireland, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. H&M, TK Maxx and Zara lead the list with a combined estimated audience of 3.1M people. Across all 61 entries the average audience size is 124k, and the largest, H&M, reaches around 1.2M people in Ireland. Audience size is the estimated number of unique people in Ireland who actively engage with each fashion, derived from search demand signals. Rankings reflect search-behavior signals collected across Ireland and are refreshed weekly.

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How to read this list

Rank

Position in the Top 61, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Ireland who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Ireland. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Ireland, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Ireland. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
51 OQVestir 163 39.5 87.6% Fashion
52 Witt Weiden 120 38.5 82.0% Fashion
53 brands4friends 118 37.7 69.8% Fashion
54 misspap.co.uk 43 30.9 87.5% Fashion
55 Bonprix 31 32.4 75.3% Fashion
56 Bebe Stores 26 36.9 100.0% Fashion
57 Rue La La 25 37.0 78.7% Fashion
58 Tiger Mist Boutique 15 28.2 73.5% Fashion
59 Zalando Outlet Store 13 36.8 57.9% Fashion
60 AWOK.com 12 35.4 28.4% Fashion
61 New Yorker 0 38.0 80.4% Fashion

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

Frequently asked questions

How is this list of the most popular fashions compiled?

Rascasse aggregates anonymized search-behavior signals across Ireland and ranks each fashion by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest fashion in Ireland?

H&M currently leads with an estimated audience of 1.2M people in Ireland.

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