How to read this list
Rank
Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.
Audience size
Estimated number of unique people in India who actively engage with this audience, derived from anonymized search-behavior signals.
Country share
Share of the global audience that is active in India. A higher value means the audience is more locally concentrated here.
Avg age
Average age in years across the people who engage with this audience in India, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.
Female share
Share of women among the people who engage with this audience in India. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.
Ranking
| Rank | Audience | Audience size | Country share | Avg age | Female share | Subtype |
|---|---|---|---|---|---|---|
| 26 |  Natural History Museum, London |
132k | 3.1% | 27.3 | 46.7% | Museum |
| 27 |  SS Great Britain |
130k | 5.6% | 48.0 | 61.1% | Museum |
| 28 |  Rijksmuseum |
118k | 1.6% | 37.7 | 43.5% | Museum |
| 29 |  San Diego Natural History Museum |
115k | 9.7% | 28.6 | 48.5% | Museum |
| 30 |  Chicago History Museum |
110k | 12.2% | 27.0 | 45.9% | Museum |
| 31 |  Brooklyn Museum |
105k | 1.3% | 34.7 | 28.0% | Museum |
| 32 |  National Museum of American History |
102k | 8.5% | 26.7 | 47.4% | Museum |
| 33 |  Kunsthistorisches Museum |
101k | 6.3% | 26.7 | 46.4% | Museum |
| 34 |  Los Angeles County Museum of Art |
97k | 1.9% | 33.3 | 51.1% | Museum |
| 35 |  White Cube |
80k | 4.2% | 30.2 | 29.2% | Museum |
| 36 |  Science museum |
80k | 2.6% | 33.8 | 47.0% | Museum |
| 37 |  Whitney Museum of American Art |
75k | 1.4% | 27.1 | 31.5% | Museum |
| 38 |  Pérez Art Museum Miami |
75k | 3.2% | 26.9 | 42.0% | Museum |
| 39 |  National Gallery of Art |
73k | 1.4% | 35.7 | 35.0% | Museum |
| 40 |  National Maritime Museum |
67k | 8.2% | 39.6 | 18.9% | Museum |
| 41 |  Aviation museum |
65k | 3.3% | 27.6 | 21.2% | Museum |
| 42 |  Children's museum |
65k | 1.0% | 30.2 | 47.6% | Museum |
| 43 |  Saatchi Art |
65k | 1.6% | 26.6 | 34.3% | Museum |
| 44 |  Chinese surname |
60k | 1.0% | 30.4 | 21.3% | Museum |
| 45 |  Singapore Art Museum |
60k | 8.8% | 35.4 | 54.6% | Museum |
| 46 |  New Museum |
54k | 3.2% | 29.4 | 45.8% | Museum |
| 47 |  Denver Museum of Nature and Science |
52k | 11.0% | 30.1 | 31.6% | Museum |
| 48 |  David Zwirner Gallery |
49k | 4.2% | 27.8 | 21.7% | Museum |
| 49 |  Tate Britain |
45k | 1.1% | 32.4 | 34.7% | Museum |
| 50 |  Serpentine Galleries |
42k | 3.8% | 29.3 | 35.1% | Museum |
Want the full picture for any of these audiences?
Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.
Frequently asked questions
How is this Top 100 list compiled?
Rascasse aggregates anonymized search-behavior signals across India and ranks each museum by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest museum in India?
Museum of Modern Art currently leads with an estimated audience of 754k people in India.