Popularity ranking · Malaysia

The 100 most popular Internet & Social Media audiences in Malaysia

This curated ranking covers the 100 largest internet & social media audiences in Malaysia, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 1.4k internet & social media audiences tracked in Malaysia, the 100 ranked here account for the largest measured audience reach. TikTok, WhatsApp and Instagram lead the list with a combined estimated audience of 36M people. Across all 100 entries the average audience size is 1.5M, and the largest, TikTok, reaches around 14M people in Malaysia. Audience size is the estimated number of unique people in Malaysia who actively engage with each internet & social media audience, derived from search demand signals. Rankings reflect search-behavior signals collected across Malaysia and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Malaysia who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Malaysia. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Malaysia, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Malaysia. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
51 Pixiv 503k 32.3 63.5%
52 Search engine marketing 479k 39.3 46.4%
53 Registered user 453k 35.5 37.8%
54 Bitly 409k 37.3 53.8%
55 Practical joke 404k 34.7 22.0% Content type
56 Skype 403k 36.8 44.9% Communication
57 GitHub 402k 30.9 49.6% Productivity
58 Google Images 402k 31.7 49.2%
59 Hotlink 377k 33.4 35.4%
60 DuckDuckGo 351k 28.2 85.9% Search engine
61 DeviantArt 349k 31.8 41.5%
62 Spinning wheel 347k 34.8 51.6%
63 Blog 331k 38.2 46.4% Content type
64 Google Chrome 323k 36.7 43.2% Browser
65 WeTransfer 308k 30.5 58.7%
66 Koreaboo 307k 29.3 73.1%
67 Soompi 301k 33.2 65.5%
68 Web service 290k 42.9 46.6%
69 Like button 285k 31.6 56.6%
70 Webtoon 271k 28.6 59.4%
71 Cracked (magazine) 268k 39.8 48.4%
72 Click-to-donate site 266k 41.3 54.2% Content type
73 Viber 266k 34.8 40.5% Communication
74 Google Calendar 264k 31.5 34.8%
75 Unboxing 247k 36.1 51.8% Content type

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

Frequently asked questions

How is this list of the most popular internet & social media audiences compiled?

Rascasse aggregates anonymized search-behavior signals across Malaysia and ranks each internet & social media audience by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest internet & social media audience in Malaysia?

TikTok currently leads with an estimated audience of 14M people in Malaysia.

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