Popularity ranking · Netherlands

The 100 most popular Internet & Social Media audiences in Netherlands

This curated ranking covers the 100 largest internet & social media audiences in Netherlands, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 1.4k internet & social media audiences tracked in Netherlands, the 100 ranked here account for the largest measured audience reach. Instagram, Google Maps and TikTok lead the list with a combined estimated audience of 27M people. Across all 100 entries the average audience size is 1.3M, and the largest, Instagram, reaches around 11M people in Netherlands. Audience size is the estimated number of unique people in Netherlands who actively engage with each internet & social media audience, derived from search demand signals. Rankings reflect search-behavior signals collected across Netherlands and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Netherlands who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Netherlands. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Netherlands, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Netherlands. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
76 Practical joke 289k 37.9 31.2% Content type
77 Google Analytics 277k 36.7 41.3%
78 2dehands.be 269k 39.4 30.3%
79 Internet slang 257k 36.1 62.5%
80 Registered user 250k 42.9 56.6%
81 Yahoo! 247k 42.6 57.9%
82 Funny Pets 244k 43.2 67.9% Content type
83 Ravelry 234k 45.2 80.1%
84 Parship 220k 50.7 43.5% Dating
85 IShowSpeed 218k 22.1 63.9% Social media influencer
86 Google Trends 218k 39.6 45.5%
87 Hinge 211k 45.4 53.0% Dating
88 Nextdoor 210k 44.1 58.6% Video game
89 HubSpot 208k 38.1 47.8%
90 Outlook.com 205k 41.9 67.6%
91 DNA (magazine) 205k 43.2 26.4%
92 Selfie 205k 35.2 59.8% Content type
93 MailChimp 202k 37.0 52.9%
94 Urban Dictionary 201k 41.6 55.7%
95 Cascading Style Sheets 200k 35.2 42.3%
96 Pixel 198k 38.2 44.3%
97 Skype 196k 39.2 49.5% Communication
98 Deepfake 193k 37.0 38.4%
99 Belle Delphine 185k 24.2 58.0% Social media influencer
100 Search engine marketing 176k 41.6 49.5%

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

Frequently asked questions

How is this list of the most popular internet & social media audiences compiled?

Rascasse aggregates anonymized search-behavior signals across Netherlands and ranks each internet & social media audience by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest internet & social media audience in Netherlands?

Instagram currently leads with an estimated audience of 11M people in Netherlands.

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