How to read this list
Rank
Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.
Audience size
Estimated number of unique people in Netherlands who actively engage with this audience, derived from anonymized search-behavior signals.
Country share
Share of the global audience that is active in Netherlands. A higher value means the audience is more locally concentrated here.
Avg age
Average age in years across the people who engage with this audience in Netherlands, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.
Female share
Share of women among the people who engage with this audience in Netherlands. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.
Ranking
| Rank | Audience | Audience size | Country share | Avg age | Female share | Subtype |
|---|---|---|---|---|---|---|
| 51 | GGustaf | 4k | 3.0% | 38.9 | 57.9% | New wave |
| 52 | BBlurt | 3.9k | 1.1% | 38.6 | 67.8% | New wave |
| 53 | BBig Special | 3.4k | 3.2% | 39.5 | 50.0% | New wave |
| 54 | LLove Like Blood | 3.3k | 7.5% | 43.3 | 47.9% | New wave |
| 55 | YYard Act | 3.1k | 2.7% | 40.4 | 50.1% | New wave |
| 56 | GGurriers | 3k | 2.0% | 37.1 | 64.9% | New wave |
| 57 | BBlack Marble | 2.9k | 1.1% | 40.5 | 43.7% | New wave |
| 58 | TThe Murder Capital | 2.9k | 4.6% | 39.3 | 58.9% | New wave |
| 59 | BBambara | 2.9k | 1.1% | 41.0 | 52.0% | New wave |
| 60 | UUltra Sunn | 2.8k | 2.7% | 51.7 | 41.1% | New wave |
| 61 | PPeter Hook & the Light | 2.8k | 2.7% | 45.4 | 39.4% | New wave |
| 62 | PPixel Grip | 2.7k | 2.1% | 24.4 | 68.3% | New wave |
| 63 | WWhispering Sons | 2.6k | 9.4% | 40.5 | 43.7% | New wave |
| 64 | TTHUS LOVE | 2.2k | 0.6% | 37.7 | 49.6% | New wave |
| 65 | PPreoccupations | 2.1k | 1.2% | 41.0 | 49.8% | New wave |
| 66 | EEmpathy Test | 2.1k | 1.1% | 43.4 | 47.0% | New wave |
| 67 | TThe Motels | 2k | 1.5% | 43.0 | 52.1% | New wave |
| 68 | UUrban Heat | 2k | 0.8% | 31.6 | 44.8% | New wave |
| 69 | WWarmduscher | 1.9k | 2.9% | 42.1 | 37.8% | New wave |
| 70 | MMotorama | 1.9k | 0.3% | 41.7 | 66.5% | New wave |
| 71 | TTotal Control | 1.9k | 1.3% | 41.7 | 52.3% | New wave |
| 72 | TThe Fixx | 1.8k | 1.0% | 48.2 | 44.3% | New wave |
| 73 | EEGYPTIAN BLUE | 1.5k | 1.4% | 40.5 | 49.9% | New wave |
| 74 | LLove and Rockets | 1.5k | 0.6% | 50.4 | 38.4% | New wave |
| 75 | MMolly Nilsson | 1.4k | 1.4% | 29.5 | 46.2% | New wave |
Want the full picture for any of these audiences?
Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.
Frequently asked questions
How is this list of the most popular new waves compiled?
Rascasse aggregates anonymized search-behavior signals across Netherlands and ranks each new wave by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest new wave in Netherlands?
Ductape currently leads with an estimated audience of 321k people in Netherlands.