How to read this list
Rank
Position in the Top 72, sorted by audience size from largest to smallest. Updated weekly.
Audience size
Estimated number of unique people in Netherlands who actively engage with this audience, derived from anonymized search-behavior signals.
Country share
Share of the global audience that is active in Netherlands. A higher value means the audience is more locally concentrated here.
Avg age
Average age in years across the people who engage with this audience in Netherlands, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.
Female share
Share of women among the people who engage with this audience in Netherlands. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.
Ranking
| Rank | Audience | Audience size | Country share | Avg age | Female share | Subtype |
|---|---|---|---|---|---|---|
| 51 | PPublic aquarium | 55k | 0.5% | 39.0 | 49.4% | Travel type |
| 52 | FFinca | 50k | 0.7% | 46.2 | 64.7% | Travel type |
| 53 | EEconomy class | 39k | 1.4% | 46.2 | 55.0% | Travel type |
| 54 | UUltralight backpacking | 35k | 1.6% | 46.7 | 41.3% | Travel type |
| 55 | WWhale watching | 32k | 0.7% | 45.0 | 53.5% | Travel type |
| 56 | YYacht charter | 27k | 1.2% | 46.7 | 30.5% | Travel type |
| 57 | TTour guide | 25k | 0.4% | 41.0 | 59.2% | Travel type |
| 58 | LLGBT tourism | 20k | 0.6% | 31.6 | 54.7% | Travel type |
| 59 | EEscorted tour | 18k | 0.8% | 39.3 | 52.6% | Travel type |
| 60 | SSelf-guided tour | 17k | 0.4% | 49.7 | 64.2% | Travel type |
| 61 | FFamily Vacations | 15k | 1.0% | 38.9 | 68.0% | Travel type |
| 62 | IIndoor water park | 14k | 0.4% | 41.7 | 61.2% | Travel type |
| 63 | BBoarding house | 12k | 0.3% | 31.2 | 40.4% | Travel type |
| 64 | BBeach Park (water park) | 10k | 0.3% | 45.1 | 58.7% | Travel type |
| 65 | AAircraft spotting | 8k | 1.3% | 40.0 | 34.6% | Travel type |
| 66 | AAction Park | 7.3k | 0.6% | 38.0 | 62.8% | Travel type |
| 67 | FFishing village | 3.4k | 0.4% | 48.1 | 58.2% | Travel type |
| 68 | HHalal tourism | 2.6k | 0.7% | 26.0 | 70.7% | Travel type |
| 69 | CCircumnavigation | 1.8k | 0.2% | 39.2 | 78.9% | Travel type |
| 70 | EEgyptian temple | 787 | 0.8% | 28.5 | 19.9% | Travel type |
| 71 | AArt Travel | 230 | 0.1% | 43.8 | 72.5% | Travel type |
| 72 | OOpen top bus | 126 | 0.2% | 42.7 | 47.2% | Travel type |
Want the full picture for any of these audiences?
Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.
Frequently asked questions
How is this list of the most popular travel types compiled?
Rascasse aggregates anonymized search-behavior signals across Netherlands and ranks each travel type by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest travel type in Netherlands?
Hotels currently leads with an estimated audience of 5.6M people in Netherlands.