Popularity ranking · Poland

The 100 most popular Kids & Family audiences in Poland

This curated ranking covers the 100 largest kids & family audiences in Poland, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 1.3k kids & family audiences tracked in Poland, the 100 ranked here account for the largest measured audience reach. Parenting, School and Weddings lead the list with a combined estimated audience of 15M people. Across all 100 entries the average audience size is 1.1M, and the largest, Parenting, reaches around 5.6M people in Poland. Audience size is the estimated number of unique people in Poland who actively engage with each kids & family audience, derived from search demand signals. Rankings reflect search-behavior signals collected across Poland and are refreshed weekly.

Last updated:

For marketing, sponsorship & live-entertainment teams

Working with audiences like these?

This ranking is built on Rascasse audience intelligence — behavioural signals on 500,000+ brands, teams, artists and topics across 30+ markets. See what teams like yours do with it:

Trusted by teams at Volkswagen · DFB · Sony Music · Red Bull · Infront

How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Poland who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Poland. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Poland, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Poland. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
26 Genetics 1.3M 40.5 80.6% Field of study
27 Educational toy 1.3M 37.3 80.9%
28 Primary school 1.2M 37.8 75.5% Education
29 Educational stage 1.2M 36.0 76.0%
30 Breastfeeding 1.1M 33.4 90.0%
31 Infant clothing 1.1M 34.1 87.7%
32 Pedagogy 1.1M 40.1 80.2% Field of study
33 Baby food 1.1M 34.3 87.8%
34 Family and consumer science 1M 40.7 73.1% Field of study
35 Kinship 1M 43.5 81.4%
36 Collecting 1M 34.1 50.1%
37 Pre-kindergarten 1M 34.8 79.2% Education
38 Handmade Crafts 947k 37.7 83.1%
39 Tree house 925k 44.9 60.4%
40 Child safety seat 907k 36.4 85.4%
41 Infant bodysuit 885k 34.4 88.0%
42 Preschool 838k 37.8 79.8% Education
43 Fisher-Price 835k 36.3 87.8% Toys
44 Adoption 816k 39.6 79.6%
45 Hot Wheels 782k 35.8 52.2% Toys
46 Barbie 756k 34.2 78.1% Toys
47 Marriage proposal 754k 35.6 79.5%
48 Collectable 737k 31.7 51.7%
49 Wedding planner 727k 31.9 88.2%
50 Private school 727k 36.0 78.3% Education

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

Frequently asked questions

How is this list of the most popular kids & family audiences compiled?

Rascasse aggregates anonymized search-behavior signals across Poland and ranks each kids & family audience by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest kids & family audience in Poland?

Parenting currently leads with an estimated audience of 5.6M people in Poland.

Other top lists in Poland