Rascasse Audience Intelligence

Billy Strings Audience in United States

A data profile of the people who buy, follow and care about Billy Strings in United States — modelled from more than twelve digital signal sources. Billy Strings has an estimated audience of 2,392,304 people in United States.

#32among Country music in United States#2125among Person in United States#1324in Music & Radio

The average Billy Strings fan in United States is 45.0 years old, more male, and lives primarily in North Carolina.

The audience is concentrated in North Carolina, California, Florida.

Top brand affinities include Brandi Carlile, Bob Dylan, Renewable energy, with strongest over-indexing on Brandi Carlile (13.46× the country average).

Demographically, the Billy Strings audience skews more male with an average age of 45.0, and over-indexes on personality traits such as Patriotism, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Billy Strings fan in United States is more male, around 45.0 years old, with strong Patriotism tendencies and a notable affinity for Brandi Carlile.

Category: Music & Radio · Type: Person · Subtype: Country music

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Billy Strings profile in United States.

Audience size
2.4M
in United States
Gender
40.8%♀
59.2% male
Age
45.0
average years
Country rank
#12329
Person in United States
Fig. 01

Search interest · 12-month trend

-26%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Billy Strings fans

40.8% are female, 59.2% are male, average age 45.0.

Fig. 02

Gender split

40.8%
Female
59.2%
Male
Demographic split for Billy Strings audience in United States
MetricValue
Female40.8%
Male59.2%
Average age45.0
Estimated audience size2,392,304
Fig. 03

Age distribution

Ø 45.0
average years
Age distribution of the Billy Strings audience in United States
Age bracketShare%
16-199%
20-2913%
30-3919%
40-4926%
50+33%
Fig. 04

Worldwide distribution

85.0%

of the worldwide Billy Strings audience comes from United States.

Worldwide audience distribution share by country for Billy Strings
CountryShare
United States85.0%
Canada3.0%
United Kingdom2.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Billy Strings audience in United States is strongest.

Fig. 05

Top regions by affinity

Billy Strings fans by region: top regions in United States
#RegionReachAffinity×
01West Virginia~30K2.46×
02Montana~10K2.02×
03Vermont~9K1.99×
04Tennessee~100K1.96×
05Kentucky~60K1.88×
06Maine~20K1.70×
07North Carolina~100K1.69×
08Virginia~100K1.60×
09Colorado~60K1.48×
10Michigan~100K1.41×
11Alabama~50K1.36×
12Indiana~60K1.34×
13North Dakota~7K1.23×
14Oregon~40K1.22×
15New Hampshire~10K1.14×
16South Carolina~40K1.10×
17Minnesota~40K1.05×
18Pennsylvania~90K1.03×
19Georgia~80K1.02×
20Maryland~40K0.98×
21Wisconsin~40K0.98×
22Ohio~80K0.96×
23Connecticut~20K0.92×
24Massachusetts~40K0.86×
25Missouri~40K0.84×
26Washington, District of Columbia~6K0.83×
27Oklahoma~20K0.81×
28Rhode Island~7K0.81×
29New York~100K0.79×
30Alaska~4K0.79×
31Arkansas~20K0.78×
32Washington~40K0.77×
33New Jersey~50K0.73×
34Mississippi~20K0.73×
35Idaho~10K0.73×
36Delaware~5K0.72×
37Illinois~60K0.70×
38South Dakota~4K0.70×
39Iowa~10K0.68×
40Florida~100K0.66×
41Louisiana~20K0.61×
42Kansas~10K0.61×
43Nebraska~8K0.61×
44Utah~10K0.55×
45New Mexico~7K0.55×
46Hawaii~5K0.49×
47Texas~100K0.46×
48California~100K0.45×
49Arizona~20K0.45×
50Nevada~10K0.44×
Fig. 06

Affinity by region

Affinity by region — Billy Strings, United States
0.44×1.00×2.46×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Billy Strings audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Billy Strings audience
#·InterestCategoryAffinity×
01Ryan AdamsMusic & Radio22.81×
02Tedeschi Trucks BandMusic & Radio21.48×
03Alison KraussMusic & Radio20.39×
04Master PMusic & Radio13.73×
05Brandi CarlileMusic & Radio13.46×
06Joe WalshMusic & Radio12.43×
07Goo Goo DollsMusic & Radio11.63×
08Bob DylanMusic & Radio9.52×
09Jack WhiteMovies & TV8.89×
10Renewable energyBusiness & Career4.70×
11Folk musicMusic & Radio4.48×
12Sustainable energyHome & Garden4.37×
13TicketmasterTravel & Leisure2.87×
14FedExBusiness & Career2.87×
15Mortgage loansBusiness & Career2.12×
16AirbnbTravel & Leisure2.05×
17Country musicMusic & Radio1.99×
18BarbecueFood & Beverages1.88×
19Blues musicMusic & Radio1.83×
20PinterestInternet & Social Media1.72×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Billy Strings audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Billy Strings audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.50×
TraditionCONSERVATISM2.40×
SustainabilityBALANCE1.83×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Billy Strings audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.85×
Pet OwnershipJOY0.86×
Healthy LifestyleBALANCE0.89×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Billy Strings have in United States?

Billy Strings has an estimated audience of 2,392,304 people in United States, concentrated in North Carolina and California.

02

What is the gender split and age of Billy Strings fans?

40.8% of Billy Strings fans are female, 59.2% are male, with an average age of 45.0 years.

03

Which brands do Billy Strings fans like most?

Billy Strings fans show strongest brand affinity for Brandi Carlile (13.46×), Bob Dylan (9.52×), and Renewable energy (4.7×) over the country average.

04

Where do Billy Strings fans live in United States?

Billy Strings fans in United States are most concentrated in North Carolina (reach ~100K), California (reach ~100K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Billy Strings fans also like?

Beyond Billy Strings itself, the audience over-indexes on Bob Dylan (9.52×), Renewable energy (4.7×), Tedeschi Trucks Band (21.48×), and Alison Krauss (20.39×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Billy Strings. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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