Billy Strings Audience in United States

Billy Strings logo

Billy Strings has an estimated audience of 2,612,819 people in United States. 40.5% are female, 59.5% are male, average age 45.4. Top brand affinities: Staycation, JibJab, Israel, Product design, Home construction.

Top brand affinities include Staycation, JibJab, Israel, with strongest over-indexing on Staycation (8.14× the country average). Demographically, the Billy Strings audience skews more male with an average age of 45.4, and over-indexes on personality traits such as Tradition, Sustainability.

Category: Music & Radio · Type: Person · Subtype: Country music

Demographics of Billy Strings fans

Demographic split for Billy Strings audience in United States
MetricValue
Female40.5%
Male59.5%
Average age45.4
Estimated audience size2,612,819

Audience persona

The typical Billy Strings fan in United States is more male, around 45.4 years old, with strong Tradition tendencies and a notable affinity for Staycation.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Billy Strings audience
BrandAffinityCategory
Staycation8.14×Home & Garden
JibJab11.08×Internet & Social Media
Israel3.76×Travel & Leisure
Product design3.03×Business & Career
Home construction2.07×Home & Garden
Embroidery Library18.92×Home & Garden
Alaska2.04×Travel & Leisure
Goop5.66×Internet & Social Media
3D printing2.59×Technology & Electronics
Reid Hoffman9.16×Business & Career
Elsword16.13×Games
Song Jae-rim21.33×Movies & TV
Celtic mythology9.15×Arts & Culture
Minnesota1.62×Travel & Leisure
Sailor4.05×Travel & Leisure
UK garage4.23×Music & Radio
Jesse Plemons2.59×Movies & TV
Sinaloa2.71×Travel & Leisure
Pro-Ject2.97×Music & Radio
Yahoo Sports Fantasy5.12×

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Billy Strings audience
TraitClusterScore
TraditionCONSERVATISM1.78
SustainabilityBALANCE1.58
PatriotismCONSERVATISM1.43
Community OrientationOPEN1.29
Sports ActivityPOWER1.22
MindfulnessBALANCE1.13

Worldwide distribution

Worldwide audience distribution share by country for Billy Strings
CountryShare
United States86.2%
Canada2.7%
United Kingdom2.1%

See Billy Strings audiences in other countries

More Country music audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Billy Strings. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.