Flume (musician) Audience in United States

Flume (musician) logo

Flume (musician) has an estimated audience of 421,223 people in United States. 50.0% are female, 50.0% are male, average age 28.7. Top regions: California, Texas, New York. Top brand affinities: Home construction, Building envelope, The Streets, Grinch, Dog breed.

The average Flume (musician) fan in United States is 28.7 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Home construction, Building envelope, The Streets, with strongest over-indexing on Home construction (15.98× the country average). Demographically, the Flume (musician) audience skews balanced with an average age of 28.7, and over-indexes on personality traits such as Mindfulness, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: EDM

Demographics of Flume (musician) fans

Demographic split for Flume (musician) audience in United States
MetricValue
Female50.0%
Male50.0%
Average age28.7
Estimated audience size421,223

Audience persona

The typical Flume (musician) fan in United States is balanced, around 28.7 years old, with strong Mindfulness tendencies and a notable affinity for Home construction.

Top regions in United States

Top regions ranked by reach for Flume (musician) in United States
RegionReachAffinity
California115,3012.49×
Texas33,1290.91×
New York22,3230.95×
Florida21,7500.76×
Illinois12,7070.91×
Washington12,5531.49×
Colorado11,9861.81×
Arizona10,8441.26×
Georgia10,7040.82×
Pennsylvania10,3590.73×
Massachusetts9,8401.19×
North Carolina9,7460.77×
Ohio8,7550.67×
Michigan8,5830.78×
Virginia7,9820.78×
Oregon7,7121.6×
New Jersey7,0750.66×
Tennessee6,7370.8×
Nevada5,8101.43×
New Mexico5,5782.64×
Indiana5,3930.7×
Wisconsin5,2250.82×
Minnesota5,1680.86×
New Hampshire5,1103.08×
Maryland5,0290.69×
Missouri4,7260.7×
Utah4,5421.2×
Alabama4,0930.7×
South Carolina3,9040.62×
Louisiana3,7050.68×
Oklahoma3,6200.77×
Connecticut3,4430.81×
Kentucky3,2390.61×
Kansas2,6480.8×
Iowa2,3770.68×
Hawaii2,3141.28×
Arkansas2,2620.65×
Idaho2,1981.04×
Maine1,6581.1×
Nebraska1,5420.73×
Mississippi1,5150.44×
Washington, District of Columbia1,3671.08×
Montana1,2391.06×
Rhode Island1,0510.78×
Vermont1,0201.38×
West Virginia9380.48×
Alaska8500.94×
South Dakota7160.74×
Delaware6680.58×
North Dakota6100.7×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Flume (musician) audience
BrandAffinityCategory
Home construction15.98×Home & Garden
Building envelope52.52×Home & Garden
The Streets65.85×Music & Radio
Grinch10.39×Movies & TV
Dog breed2.92×Pets & Animals
Historic site9.08×Arts & Culture
Vocal harmony9.54×Music & Radio
Goop10.88×Internet & Social Media
Vickie Guerrero26.93×Business & Career
3D printing4.06×Technology & Electronics
JcrOffroad37.27×Shopping
Mathcore12.17×Music & Radio
Iwi31.67×
No Escape (1994 film)15.68×Movies & TV
Building-integrated photovoltaics23.91×Home & Garden
Yahoo Sports Fantasy9.01×
Fairy godmother9.19×Literature
Harlow14.01×Travel & Leisure
Minnesota2.03×Travel & Leisure
Governor of Michigan8.42×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Flume (musician) audience
TraitClusterScore
MindfulnessBALANCE3.84
SustainabilityBALANCE2.5
Early Adopter MentalityPOWER2.22
Design AffinityPREMIUM1.73
Urban LifestyleOPEN1.72
ExtroversionTHRILL1.72

Worldwide distribution

Worldwide audience distribution share by country for Flume (musician)
CountryShare
United States43.1%
Australia7.6%
United Kingdom6.5%

See Flume (musician) audiences in other countries

More EDM audiences in United States

Frequently asked questions

How many fans does Flume (musician) have in United States?

Flume (musician) has an estimated audience of 421,223 people in United States, concentrated in California and Texas.

What is the gender split and age of Flume (musician) fans?

50.0% of Flume (musician) fans are female, 50.0% are male, with an average age of 28.7 years.

Which brands do Flume (musician) fans like most?

Flume (musician) fans show strongest brand affinity for Home construction (15.98×), Building envelope (52.52×), and The Streets (65.85×) over the country average.

Where do Flume (musician) fans live in United States?

Flume (musician) fans in United States are most concentrated in California (reach 115,301), Texas (reach 33,129), and New York (reach 22,323). These three regions account for the largest share of the active audience.

What other brands do Flume (musician) fans also like?

Beyond Flume (musician) itself, the audience over-indexes on Building envelope (52.52×), The Streets (65.85×), Grinch (10.39×), and Dog breed (2.92×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Flume (musician). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.