Popularity ranking · Austria

The 100 most popular Social Media Influencers in Austria

This curated ranking covers the 100 largest social media influencers in Austria, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 509 social media influencers tracked in Austria, the 100 ranked here account for the largest measured audience reach. Victoria Swarovski, Calvin Kleinen and Drachenlord lead the list with a combined estimated audience of 1.6M people. Across all 100 entries the average audience size is 63k, and the largest, Victoria Swarovski, reaches around 1.2M people in Austria. Audience size is the estimated number of unique people in Austria who actively engage with each social media influencer, derived from search demand signals. Rankings reflect search-behavior signals collected across Austria and are refreshed weekly.

Last updated:

How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Austria who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Austria. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Austria, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Austria. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
26 Khaby Lame 62k 26.4 40.9% Social media influencer
27 BastiGHG 61k 22.7 30.8% Social media influencer
28 Jeremy Fragrance 61k 34.0 60.3% Social media influencer
29 Alica Schmidt 55k 33.2 49.2% Social media influencer
30 Papaplatte 53k 20.2 21.7% Social media influencer
31 Skibidi Toilet 51k 30.5 40.7% Social media influencer
32 Sally Özcan 49k 36.1 62.8% Social media influencer
33 Paula Wolf 48k 19.2 57.1% Social media influencer
34 Sophia Thiel 48k 24.5 53.2% Social media influencer
35 Nicola Cavanis 48k 23.3 84.1% Social media influencer
36 Simon Desue 47k 20.6 40.6% Social media influencer
37 Jessie Bluegrey 46k 27.1 44.5% Social media influencer
38 Barbara Becker 45k 35.5 100.0% Social media influencer
39 Held der Steine 45k 29.4 53.8% Social media influencer
40 Caro Daur 45k 24.3 64.0% Social media influencer
41 Gnu 42k 26.2 26.2% Social media influencer
42 Bianca Zapatka 41k 35.3 62.1% Social media influencer
43 AnniTheDuck 40k 27.3 39.8% Social media influencer
44 Betty Taube 39k 21.5 85.5% Social media influencer
45 Emir Bayrak 39k 26.8 53.1% Social media influencer
46 Rezo 38k 37.0 44.1% Social media influencer
47 Marc Eggers 37k 27.2 59.2% Social media influencer
48 Twenty4tim 37k 22.7 45.6% Social media influencer
49 Biyon Kattilathu 36k 37.3 53.0% Social media influencer
50 Lucy Cat 35k 22.3 39.0% Social media influencer

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

Explore the full directory →

Frequently asked questions

How is this list of the most popular social media influencers compiled?

Rascasse aggregates anonymized search-behavior signals across Austria and ranks each social media influencer by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest social media influencer in Austria?

Victoria Swarovski currently leads with an estimated audience of 1.2M people in Austria.

Other top lists in Austria