Popularity ranking · Belgium

The 100 most popular Social Media Influencers in Belgium

This curated ranking covers the 100 largest social media influencers in Belgium, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 460 social media influencers tracked in Belgium, the 100 ranked here account for the largest measured audience reach. Calvin Kleinen, Andrew Tate and Addison Rae lead the list with a combined estimated audience of 575k people. Across all 100 entries the average audience size is 20k, and the largest, Calvin Kleinen, reaches around 246k people in Belgium. Audience size is the estimated number of unique people in Belgium who actively engage with each social media influencer, derived from search demand signals. Rankings reflect search-behavior signals collected across Belgium and are refreshed weekly.

Last updated:

How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Belgium who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Belgium. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Belgium, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Belgium. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
76 JennaMarbles 3.4k 33.2 76.2% Social media influencer
77 Optik 3.3k 39.0 56.5% Social media influencer
78 Matilda Djerf 3.3k 40.8 63.2% Social media influencer
79 MKBHD 3k 35.1 18.1% Social media influencer
80 Supercar Blondie 2.9k 40.6 34.2% Social media influencer
81 Mariano Di Vaio 2.8k 23.2 76.9% Social media influencer
82 Drachenlord 2.7k 38.0 33.9% Social media influencer
83 Matthew Hussey 2.7k 32.2 64.9% Social media influencer
84 tyler1 2.5k 32.1 28.5% Social media influencer
85 brent rivera 2.5k 19.5 85.4% Social media influencer
86 Bald and Bankrupt 2.4k 42.6 54.4% Social media influencer
87 Marques Brownlee 2.4k 32.7 0.0% Social media influencer
88 Sonia Peronaci 2.4k 51.7 65.3% Social media influencer
89 Gambo 2.2k 38.9 52.9% Social media influencer
90 Rezo 2.2k 44.1 43.5% Social media influencer
91 Mady Morrison 2.1k 36.3 57.7% Social media influencer
92 Talia Mar 2.1k 33.4 28.0% Social media influencer
93 Vikkstar 2.1k 33.4 28.0% Social media influencer
94 Lilly Singh 2.1k 21.5 70.0% Social media influencer
95 Zach King 2.1k 22.2 40.3% Social media influencer
96 Dean Schneider 2.1k 40.3 56.6% Social media influencer
97 Bob Harper (personal trainer) 2.1k 38.8 60.8% Social media influencer
98 Aktien mit Kopf 2k 45.2 35.8% Social media influencer
99 Manny Khoshbin 2k 41.1 19.6% Social media influencer
100 ContraPoints 1.8k 36.6 57.4% Social media influencer

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

Explore the full directory →

Frequently asked questions

How is this list of the most popular social media influencers compiled?

Rascasse aggregates anonymized search-behavior signals across Belgium and ranks each social media influencer by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest social media influencer in Belgium?

Calvin Kleinen currently leads with an estimated audience of 246k people in Belgium.

Other top lists in Belgium