A data profile of the people who buy, follow and care about Matilda Djerf in Belgium — modelled from more than twelve digital signal sources. Matilda Djerf has an estimated audience of 3,262 people in Belgium.
The average Matilda Djerf fan in Belgium is 40.8 years old, more female, and lives primarily in Antwerp.
The audience is concentrated in Antwerp, Brussels, East Flanders.
Top brand affinities include Leather, Retro style, Uniqlo, with strongest over-indexing on Leather (1.62× the country average).
Demographically, the Matilda Djerf audience skews more female with an average age of 40.8, and over-indexes on personality traits such as Design Affinity, Mindfulness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 11 regions tracked by Rascasse.
The typical Matilda Djerf fan in Belgium is more female, around 40.8 years old, with strong Design Affinity tendencies and a notable affinity for Leather.
The key figures that characterise the Matilda Djerf profile in Belgium.
63.2% are female, 36.8% are male, average age 40.8.
| Metric | Value |
|---|---|
| Female | 63.2% |
| Male | 36.8% |
| Average age | 40.8 |
| Estimated audience size | 3,262 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 16% | |
| 20-29 | 21% | |
| 30-39 | 17% | |
| 40-49 | 20% | |
| 50+ | 26% |
of the worldwide Matilda Djerf audience comes from Belgium.
| Country | Share |
|---|---|
| Sweden | 21.5% |
| United States | 14.9% |
| China | 6.6% |
Where the Matilda Djerf audience in Belgium is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Brussels | <1K | 1.83× | |
| 02 | Antwerp | <1K | 1.49× | |
| 03 | Flemish Brabant | <1K | 1.29× | |
| 04 | East Flanders | <1K | 1.16× | |
| 05 | Walloon Brabant | <1K | 0.96× | |
| 06 | Limburg | <1K | 0.94× | |
| 07 | West Flanders | <1K | 0.91× | |
| 08 | Luxembourg | <1K | 0.91× | |
| 09 | Province of Namur | <1K | 0.88× | |
| 10 | Liege | <1K | 0.84× | |
| 11 | Hainaut | <1K | 0.77× |
The strongest cross-interests of the Matilda Djerf audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Western wear | Fashion & Accessoires | 2.00× | ||
| 02 | Outerwear | Fashion & Accessoires | 1.81× | ||
| 03 | Uniqlo | Shopping | 1.76× | ||
| 04 | Designer clothing | Fashion & Accessoires | 1.72× | ||
| 05 | Ralph Lauren | Fashion & Accessoires | 1.66× | ||
| 06 | Tommy Hilfiger | Fashion & Accessoires | 1.66× | ||
| 07 | Leather | Fashion & Accessoires | 1.62× | ||
| 08 | Stradivarius | Shopping | 1.61× | ||
| 09 | Vintage clothing | Fashion & Accessoires | 1.60× | ||
| 10 | Hair coloring | Beauty & Wellness | 1.57× | ||
| 11 | Retro style | Fashion & Accessoires | 1.54× | ||
| 12 | New Balance | Fashion & Accessoires | 1.53× | ||
| 13 | Necklace | Fashion & Accessoires | 1.52× | ||
| 14 | Natural skin care | Beauty & Wellness | 1.52× | ||
| 15 | Fashion show | Fashion & Accessoires | 1.52× | ||
| 16 | ICI Paris XL | Shopping | 1.51× | ||
| 17 | Local news | News | 1.51× | ||
| 18 | Chanel | Fashion & Accessoires | 1.50× | ||
| 19 | Bershka | Shopping | 1.50× | ||
| 20 | Art jewelry | Fashion & Accessoires | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 1.34× | |
| Mindfulness | BALANCE | 1.21× | |
| Price Sensitivity | PREMIUM | 1.21× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 0.95× | |
| Individualism | JOY | 0.98× | |
| Need for Security | CONSERVATISM | 0.99× |
Matilda Djerf has an estimated audience of 3,262 people in Belgium, concentrated in Antwerp and Brussels.
63.2% of Matilda Djerf fans are female, 36.8% are male, with an average age of 40.8 years.
Matilda Djerf fans show strongest brand affinity for Leather (1.62×), Retro style (1.54×), and Uniqlo (1.76×) over the country average.
Matilda Djerf fans in Belgium are most concentrated in Antwerp (reach <1K), Brussels (reach <1K), and East Flanders (reach <1K). These three regions account for the largest share of the active audience.
Beyond Matilda Djerf itself, the audience over-indexes on Retro style (1.54×), Uniqlo (1.76×), ICI Paris XL (1.51×), and Western wear (2×) compared to the Belgium average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Belgium who actively search for Matilda Djerf. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Belgium. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.
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