Popularity ranking · Belgium

The 100 most popular Events in Belgium

This curated ranking covers the 100 largest events in Belgium, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 2k events tracked in Belgium, the 100 ranked here account for the largest measured audience reach. FIFA World Cup, UEFA Champions League and Formula One lead the list with a combined estimated audience of 7.2M people. Across all 100 entries the average audience size is 388k, and the largest, FIFA World Cup, reaches around 3.3M people in Belgium. Audience size is the estimated number of unique people in Belgium who actively engage with each event, derived from search demand signals. Rankings reflect search-behavior signals collected across Belgium and are refreshed weekly.

Last updated:

How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Belgium who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Belgium. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Belgium, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Belgium. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
51 Pukkelpop 203k 38.7 52.4% Music festival
52 Couleur Café 202k 40.3 55.0% Music festival
53 Eid al-Fitr 202k 43.1 57.8%
54 PGA Championship 189k 38.8 22.6% Golf
55 Superbike World Championship 184k 40.9 23.9% Motorsport
56 Graspop Metal Meeting 184k 45.3 42.0% Music festival
57 Nobel Peace Prize 181k 43.2 49.4%
58 Lollapalooza 177k 34.4 50.3% Music festival
59 Super Bowl 170k 30.6 32.5% American football
60 Eredivisie 170k 35.3 38.5% Soccer
61 Sportpaleis 168k 33.6 54.6%
62 UEFA European Championship 167k 35.3 23.9% Soccer
63 Black Friday 165k 39.9 71.5%
64 Milan–San Remo 163k 42.5 44.8% Cycling
65 IHF World Men's Handball Championship 161k 43.8 48.6% Handball
66 FIS Alpine Ski World Cup 157k 38.2 42.2% Ski / snowboard
67 DP World Tour 157k 40.6 33.5% Golf
68 Suikerrock 155k 40.0 53.4% Music festival
69 The Open Championship 155k 38.7 22.2% Golf
70 FA Cup 152k 35.2 24.7% Soccer
71 BNXT League 149k 38.3 38.4% Basketball
72 Awakenings 149k 32.8 42.1% Music festival
73 NASCAR 146k 36.7 23.2% Motorsport
74 24 Hours of Le Mans 145k 42.0 19.8% Motorsport
75 Rock Herk 136k 40.5 50.6% Music festival

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this list of the most popular events compiled?

Rascasse aggregates anonymized search-behavior signals across Belgium and ranks each event by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest event in Belgium?

FIFA World Cup currently leads with an estimated audience of 3.3M people in Belgium.

Other top lists in Belgium