Rascasse Audience Intelligence

Brad Pitt Audience in Brazil

A data profile of the people who buy, follow and care about Brad Pitt in Brazil — modelled from more than twelve digital signal sources. Brad Pitt has an estimated audience of 5,852,957 people in Brazil.

The average Brad Pitt fan in Brazil is 39.5 years old, balanced, and lives primarily in São Paulo.

The audience is concentrated in São Paulo, Minas Gerais, Rio de Janeiro.

Top brand affinities include Sharon Tate, Eclipse, Angelina Jolie, with strongest over-indexing on Sharon Tate (43.57× the country average).

Demographically, the Brad Pitt audience skews balanced with an average age of 39.5, and over-indexes on personality traits such as Patriotism, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 27 regions tracked by Rascasse.

The typical Brad Pitt fan in Brazil is balanced, around 39.5 years old, with strong Patriotism tendencies and a notable affinity for Sharon Tate.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Brad Pitt profile in Brazil.

Audience size
5.9M
in Brazil
Gender
47.2%
52.8% male
Age
39.5
average years
Country rank
#1116
Person in Brazil
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Brad Pitt fans

47.2% are female, 52.8% are male, average age 39.5.

Fig. 02

Gender split

47.2%
Female
52.8%
Male
Demographic split for Brad Pitt audience in Brazil
MetricValue
Female47.2%
Male52.8%
Average age39.5
Estimated audience size5,852,957
Fig. 03

Age distribution

Ø 39.5
average years
Age distribution of the Brad Pitt audience in Brazil
Age bracketShare%
16-1915%
20-2922%
30-3925%
40-4922%
50+17%
Fig. 04

Worldwide distribution

8.8%

of the worldwide Brad Pitt audience comes from Brazil.

Worldwide audience distribution share by country for Brad Pitt
CountryShare
United States18.5%
Brazil8.8%
India6.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Brazil average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Brad Pitt audience in Brazil is strongest.

Fig. 05

Top regions by affinity

Brad Pitt fans by region: top regions in Brazil
#RegionReachAffinity×
01Rio Grande do Sul~400K1.24×
02Federal District~100K1.20×
03São Paulo~1.5M1.10×
04Santa Catarina~300K1.09×
05Amazonas~100K1.07×
06Paraná~400K1.06×
07Mato Grosso do Sul~90K1.06×
08Rio de Janeiro~600K1.04×
09Pernambuco~300K1.04×
10Minas Gerais~600K1.03×
11Roraima~20K1.02×
12Goiás~200K1.01×
13Paraíba~100K1.01×
14Amapá~20K1.01×
15Ceará~300K0.98×
16Alagoas~80K0.98×
17Sergipe~60K0.97×
18Pará~200K0.96×
19Piauí~80K0.95×
20Maranhão~100K0.94×
21Rio Grande do Norte~90K0.94×
22Rondônia~50K0.93×
23Espírito Santo~100K0.92×
24Mato Grosso~100K0.88×
25Acre~20K0.88×
26Tocantins~30K0.87×
27Bahia~300K0.85×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Brad Pitt audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Brad Pitt audience
#·InterestCategoryAffinity×
01Sharon TateFashion & Accessoires43.57×
02Jonny Lee MillerMovies & TV37.94×
03Billy Bob ThorntonMovies & TV32.13×
04Tom HanksMovies & TV18.60×
05Angelina JolieMovies & TV16.34×
06Edward NortonMovies & TV14.73×
07Dakota FanningMovies & TV14.72×
08Pamela AndersonMovies & TV13.01×
09EclipseMusic & Radio12.98×
10Mad MaxMusic & Radio12.98×
11Ethan HawkeMovies & TV12.80×
12Cameron DiazMovies & TV12.70×
13The SopranosMovies & TV11.45×
14Robert De NiroMovies & TV9.93×
15Diane KeatonMovies & TV9.91×
16Amanda SeyfriedMovies & TV9.68×
17Leonardo DiCaprioMovies & TV8.94×
18Tom CruiseMovies & TV8.87×
19Al PacinoMovies & TV8.30×
20Seleção BrasileiraSports2.39×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Brad Pitt audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Brad Pitt audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.13×
Convenience OrientationPREMIUM1.94×
Community OrientationOPEN1.53×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Brad Pitt audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.93×
Luxury OrientationPREMIUM0.99×
SustainabilityBALANCE1.08×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Brad Pitt have in Brazil?

Brad Pitt has an estimated audience of 5,852,957 people in Brazil, concentrated in São Paulo and Minas Gerais.

02

What is the gender split and age of Brad Pitt fans?

47.2% of Brad Pitt fans are female, 52.8% are male, with an average age of 39.5 years.

03

Which brands do Brad Pitt fans like most?

Brad Pitt fans show strongest brand affinity for Sharon Tate (43.57×), Eclipse (12.98×), and Angelina Jolie (16.34×) over the country average.

04

Where do Brad Pitt fans live in Brazil?

Brad Pitt fans in Brazil are most concentrated in São Paulo (reach ~1.5M), Minas Gerais (reach ~600K), and Rio de Janeiro (reach ~600K). These three regions account for the largest share of the active audience.

05

What other brands do Brad Pitt fans also like?

Beyond Brad Pitt itself, the audience over-indexes on Eclipse (12.98×), Angelina Jolie (16.34×), Billy Bob Thornton (32.13×), and Tom Hanks (18.6×) compared to the Brazil average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Brazil who actively search for Brad Pitt. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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