Top 20 Medicines in Brazil
This curated ranking covers the 20 largest medicines in Brazil, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Bayer, Pfizer and Herbalife lead the list with a combined estimated audience of 3,301,261 people. Across all 20 entries the average audience size is 330,768, and the largest, Bayer, reaches around 1,373,654 people in Brazil. Audience size is the estimated number of unique people in Brazil who actively engage with each medicine, derived from search demand signals. Rankings reflect search-behavior signals collected across Brazil and are refreshed weekly.
Ranking
| Rank | Name | Audience size | Country share | Subtype | Category |
|---|---|---|---|---|---|
| 1 |  Bayer |
1,373,654 | 15.5% | Medicine | Health |
| 2 |  Pfizer |
1,199,024 | 8.1% | Medicine | Health |
| 3 |  Herbalife |
728,583 | 4.3% | Medicine | Health |
| 4 |  Novo Nordisk |
587,156 | 6.0% | Medicine | Health |
| 5 |  BASF |
575,465 | 11.8% | Medicine | Health |
| 6 |  Sanofi |
406,121 | 7.7% | Medicine | Health |
| 7 |  Novartis |
405,102 | 5.7% | Medicine | Health |
| 8 |  Amway |
367,373 | 3.0% | Medicine | Health |
| 9 |  Merck & Co. |
332,699 | 7.2% | Medicine | Health |
| 10 |  Boehringer Ingelheim |
152,913 | 4.4% | Medicine | Health |
| 11 |  Varilux |
142,388 | 27.8% | Medicine | Health |
| 12 |  Dr. Scholl's |
114,915 | 3.9% | Medicine | Health |
| 13 |  Abbott Laboratories |
96,235 | 2.6% | Medicine | Health |
| 14 |  Bausch & Lomb |
64,803 | 15.4% | Medicine | Health |
| 15 |  Naloxone |
45,273 | 4.7% | Medicine | Health |
| 16 |  Bristol-Myers Squibb |
18,474 | 0.9% | Medicine | Health |
| 17 |  Doppelherz |
1,963 | 0.1% | Medicine | Health |
| 18 |  GlaxoSmithKline |
1,624 | 0.0% | Medicine | Health |
| 19 |  Meridol |
1,064 | 0.3% | Medicine | Health |
| 20 |  Shaklee |
550 | 0.1% | Medicine | Health |
Frequently asked questions
How is this Top 20 list compiled?
Rascasse aggregates anonymized search-behavior signals across Brazil and ranks each medicine by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest medicine in Brazil?
Bayer currently leads with an estimated audience of 1,373,654 people in Brazil.
Methodology
Audience sizes are estimated from anonymized search-behavior signals across Brazil. Lists below 5 entries are not published. See methodology for full details.