A data profile of the people who buy, follow and care about AC/DC in Canada — modelled from more than twelve digital signal sources. AC/DC has an estimated audience of 561,870 people in Canada.
The average AC/DC fan in Canada is 39.1 years old, more male, and lives primarily in Ontario.
The audience is concentrated in Ontario, Quebec, British Columbia.
Top brand affinities include Long & McQuade, Clutch (band), Classic rock, with strongest over-indexing on Long & McQuade (3.38× the country average).
Demographically, the AC/DC audience skews more male with an average age of 39.1, and over-indexes on personality traits such as Patriotism, Tradition.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 10 regions tracked by Rascasse.
The typical AC/DC fan in Canada is more male, around 39.1 years old, with strong Patriotism tendencies and a notable affinity for Long & McQuade.
The key figures that characterise the AC/DC profile in Canada.
39.5% are female, 60.5% are male, average age 39.1.
| Metric | Value |
|---|---|
| Female | 39.5% |
| Male | 60.5% |
| Average age | 39.1 |
| Estimated audience size | 561,870 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 24% | |
| 20-29 | 16% | |
| 30-39 | 16% | |
| 40-49 | 23% | |
| 50+ | 21% |
of the worldwide AC/DC audience comes from Canada.
| Country | Share |
|---|---|
| United States | 14.9% |
| Brazil | 9.3% |
| Germany | 7.7% |
Where the AC/DC audience in Canada is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | British Columbia | ~100K | 1.14× | |
| 02 | Newfoundland and Labrador | ~10K | 1.12× | |
| 03 | Saskatchewan | ~20K | 1.08× | |
| 04 | New Brunswick | ~10K | 1.08× | |
| 05 | Quebec | ~100K | 1.02× | |
| 06 | Alberta | ~70K | 0.99× | |
| 07 | Manitoba | ~20K | 0.97× | |
| 08 | Ontario | ~200K | 0.95× | |
| 09 | Nova Scotia | ~20K | 0.91× | |
| 10 | Prince Edward Island | ~2K | 0.81× |
The strongest cross-interests of the AC/DC audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Mick Mars | Music & Radio | 12.98× | ||
| 02 | Van Halen | Music & Radio | 11.26× | ||
| 03 | Deep Purple | Music & Radio | 10.92× | ||
| 04 | Heavy metal guitar | Music & Radio | 8.19× | ||
| 05 | Motörhead | Music & Radio | 8.00× | ||
| 06 | Bassist | Music & Radio | 7.54× | ||
| 07 | Robert Plant | Music & Radio | 7.44× | ||
| 08 | Black Sabbath | Music & Radio | 6.18× | ||
| 09 | Tommy Lee | Music & Radio | 5.98× | ||
| 10 | Ibanez | Music & Radio | 5.05× | ||
| 11 | Classical guitar | Music & Radio | 4.50× | ||
| 12 | Classic rock | Music & Radio | 4.12× | ||
| 13 | Madchester | Music & Radio | 3.71× | ||
| 14 | Guitar amplifier | Music & Radio | 3.65× | ||
| 15 | Clutch (band) | Music & Radio | 3.41× | ||
| 16 | Long & McQuade | Music & Radio | 3.38× | ||
| 17 | Hard rock | Music & Radio | 2.30× | ||
| 18 | Catherine O'Hara | Movies & TV | 2.06× | ||
| 19 | Bass guitar | Music & Radio | 2.04× | ||
| 20 | Rogers Stadium | Sports | 1.87× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.07× | |
| Tradition | CONSERVATISM | 0.95× | |
| Need for Security | CONSERVATISM | 0.94× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.46× | |
| Indulgence | JOY | 0.54× | |
| Travelling | THRILL | 0.58× |
AC/DC has an estimated audience of 561,870 people in Canada, concentrated in Ontario and Quebec.
39.5% of AC/DC fans are female, 60.5% are male, with an average age of 39.1 years.
AC/DC fans show strongest brand affinity for Long & McQuade (3.38×), Clutch (band) (3.41×), and Classic rock (4.12×) over the country average.
AC/DC fans in Canada are most concentrated in Ontario (reach ~200K), Quebec (reach ~100K), and British Columbia (reach ~100K). These three regions account for the largest share of the active audience.
Beyond AC/DC itself, the audience over-indexes on Clutch (band) (3.41×), Classic rock (4.12×), Van Halen (11.26×), and Madchester (3.71×) compared to the Canada average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Canada who actively search for AC/DC. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Canada. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.
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