A data profile of the people who buy, follow and care about Queen's University in Canada — modelled from more than twelve digital signal sources. Queen's University has an estimated audience of 209,719 people in Canada.
The average Queen's University fan in Canada is 36.0 years old, more female, and lives primarily in Ontario.
The audience is concentrated in Ontario, British Columbia, Quebec.
Top brand affinities include Koreaboo, UniFi, McGill University, with strongest over-indexing on Koreaboo (90.58× the country average).
Demographically, the Queen's University audience skews more female with an average age of 36.0, and over-indexes on personality traits such as Career Orientation, Tradition.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 10 regions tracked by Rascasse.
The typical Queen's University fan in Canada is more female, around 36.0 years old, with strong Career Orientation tendencies and a notable affinity for Koreaboo.
The key figures that characterise the Queen's University profile in Canada.
56.5% are female, 43.5% are male, average age 36.0.
| Metric | Value |
|---|---|
| Female | 56.5% |
| Male | 43.5% |
| Average age | 36.0 |
| Estimated audience size | 209,719 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 30% | |
| 20-29 | 21% | |
| 30-39 | 15% | |
| 40-49 | 18% | |
| 50+ | 16% |
of the worldwide Queen's University audience comes from Canada.
| Country | Share |
|---|---|
| China | 29.6% |
| Canada | 15.3% |
| India | 5.5% |
Where the Queen's University audience in Canada is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Ontario | ~200K | 3.34× | |
| 02 | British Columbia | ~40K | 1.39× | |
| 03 | Nova Scotia | ~6K | 0.89× | |
| 04 | Alberta | ~20K | 0.80× | |
| 05 | New Brunswick | ~4K | 0.76× | |
| 06 | Prince Edward Island | <1K | 0.74× | |
| 07 | Manitoba | ~5K | 0.66× | |
| 08 | Saskatchewan | ~4K | 0.63× | |
| 09 | Newfoundland and Labrador | ~2K | 0.59× | |
| 10 | Quebec | ~30K | 0.51× |
The strongest cross-interests of the Queen's University audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | UniFi | Technology & Electronics | 133.07× | ||
| 02 | Koreaboo | Internet & Social Media | 90.58× | ||
| 03 | City University of Hong Kong | Business & Career | 38.62× | ||
| 04 | Stephen Chow | Movies & TV | 38.58× | ||
| 05 | Downsview Park | Travel & Leisure | 38.24× | ||
| 06 | Hong Kong University of Science and Technology | Business & Career | 37.63× | ||
| 07 | Hong Kong Polytechnic University | Business & Career | 32.80× | ||
| 08 | University of Waterloo | Business & Career | 24.18× | ||
| 09 | University of Western Ontario | Business & Career | 24.04× | ||
| 10 | McGill University | Business & Career | 19.88× | ||
| 11 | Ryerson University | Business & Career | 19.40× | ||
| 12 | York University | Business & Career | 19.18× | ||
| 13 | Concordia University | Business & Career | 16.26× | ||
| 14 | Carleton University | Business & Career | 16.23× | ||
| 15 | Simon Fraser University | Business & Career | 15.82× | ||
| 16 | University of Ottawa | Business & Career | 15.49× | ||
| 17 | McMaster University | Business & Career | 15.17× | ||
| 18 | Université de Montréal | Business & Career | 12.83× | ||
| 19 | Vaughan | Travel & Leisure | 10.33× | ||
| 20 | University of British Columbia | Business & Career | 9.29× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 1.43× | |
| Tradition | CONSERVATISM | 1.40× | |
| Individualism | JOY | 1.30× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.91× | |
| Pet Ownership | JOY | 0.94× | |
| Sports Activity | POWER | 0.95× |
Queen's University has an estimated audience of 209,719 people in Canada, concentrated in Ontario and British Columbia.
56.5% of Queen's University fans are female, 43.5% are male, with an average age of 36.0 years.
Queen's University fans show strongest brand affinity for Koreaboo (90.58×), UniFi (133.07×), and McGill University (19.88×) over the country average.
Queen's University fans in Canada are most concentrated in Ontario (reach ~200K), British Columbia (reach ~40K), and Quebec (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Queen's University itself, the audience over-indexes on UniFi (133.07×), McGill University (19.88×), York University (19.18×), and University of Waterloo (24.18×) compared to the Canada average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Canada who actively search for Queen's University. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Canada. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.
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