Popularity ranking · Canada

The 100 most popular Internet & Social Media audiences in Canada

This curated ranking covers the 100 largest internet & social media audiences in Canada, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 1.3k internet & social media audiences tracked in Canada, the 100 ranked here account for the largest measured audience reach. Instagram, TikTok and X lead the list with a combined estimated audience of 40M people. Across all 100 entries the average audience size is 2.4M, and the largest, Instagram, reaches around 15M people in Canada. Audience size is the estimated number of unique people in Canada who actively engage with each internet & social media audience, derived from search demand signals. Rankings reflect search-behavior signals collected across Canada and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Canada who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Canada. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Canada, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Canada. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
76 MailChimp 744k 41.6 45.6%
77 HubSpot 699k 39.4 47.7%
78 Online dating service 686k 41.1 44.7%
79 Ravelry 681k 40.2 81.9%
80 OmeTV 678k 34.6 47.3%
81 Hinge 671k 45.9 49.1% Dating
82 Troll 660k 33.5 31.1%
83 Proxy server 640k 45.6 41.1%
84 Pixel 639k 35.6 41.2%
85 Web service 631k 44.5 53.6%
86 PlentyofFish 621k 38.9 54.2%
87 Webtoon 619k 28.4 55.2%
88 Skype 612k 35.3 47.3% Communication
89 Google Keep 610k 32.8 50.6%
90 IShowSpeed 587k 23.8 62.5% Social media influencer
91 Delicious (website) 581k
92 Pixiv 575k 31.4 45.1%
93 9GAG 574k 31.5 51.2% Humor website
94 Google Analytics 569k 37.7 46.2%
95 Hyperlink 566k 33.5 51.2%
96 Funny Pets 561k 37.8 62.6% Content type
97 Avalanche 556k 41.7 50.7% Video game
98 MLBTradeRumors.com 555k 47.6 0.0%
99 Truth Social 552k 40.2 51.7% Social media
100 Stream 520k 38.8 47.6%

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

Frequently asked questions

How is this list of the most popular internet & social media audiences compiled?

Rascasse aggregates anonymized search-behavior signals across Canada and ranks each internet & social media audience by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest internet & social media audience in Canada?

Instagram currently leads with an estimated audience of 15M people in Canada.

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