A data profile of the people who buy, follow and care about Noticias Caracol in Colombia — modelled from more than twelve digital signal sources. Noticias Caracol has an estimated audience of 3,506,220 people in Colombia.
Noticias Caracol has an estimated audience of 3,506,220 people in Colombia. 54.9% are female, 45.1% are male, average age 38.0.
Demographically, the Noticias Caracol audience skews balanced with an average age of 38.0, and over-indexes on personality traits such as DIY Mentality, Quality Awareness.
The key figures that characterise the Noticias Caracol profile in Colombia.
54.9% are female, 45.1% are male, average age 38.0.
| Metric | Value |
|---|---|
| Female | 54.9% |
| Male | 45.1% |
| Average age | 38.0 |
| Estimated audience size | 3,506,220 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 25% | |
| 30-39 | 21% | |
| 40-49 | 18% | |
| 50+ | 17% |
of the worldwide Noticias Caracol audience comes from Colombia.
| Country | Share |
|---|---|
| Colombia | 79.4% |
| United States | 7.6% |
| Spain | 4.0% |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 1.10× | |
| Quality Awareness | PREMIUM | 1.10× | |
| Community Orientation | OPEN | 1.09× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 0.84× | |
| Extroversion | THRILL | 0.86× | |
| Social Media Usage | JOY | 0.91× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Colombia who actively search for Noticias Caracol. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Colombia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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