Annalena Baerbock Audience in Germany

Annalena Baerbock logo

Annalena Baerbock has an estimated audience of 3,193,945 people in Germany. 56.1% are female, 43.9% are male, average age 38.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Stradivarius, Faun (band), Roaming, JDSU, Manor.

The average Annalena Baerbock fan in Germany is 38.4 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Stradivarius, Faun (band), Roaming, with strongest over-indexing on Stradivarius (1.67× the country average). Demographically, the Annalena Baerbock audience skews more female with an average age of 38.4, and over-indexes on personality traits such as LGBTQ+ Identity, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Politics & Society · Type: Person · Subtype: Politician

Demographics of Annalena Baerbock fans

Demographic split for Annalena Baerbock audience in Germany
MetricValue
Female56.1%
Male43.9%
Average age38.4
Estimated audience size3,193,945

Audience persona

The typical Annalena Baerbock fan in Germany is more female, around 38.4 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Stradivarius.

Top regions in Germany

Top regions ranked by reach for Annalena Baerbock in Germany
RegionReachAffinity
Nordrhein-Westfalen660,6870.95×
Bayern471,3910.92×
Baden-Württemberg406,0460.93×
Niedersachsen317,5131.02×
Hessen220,5640.91×
Sachsen188,6121.2×
Rheinland-Pfalz158,4730.99×
Berlin144,8921.01×
Brandenburg121,1861.22×
Schleswig-Holstein111,3300.97×
Thüringen92,2421.13×
Sachsen-Anhalt90,5641.09×
Mecklenburg-Vorpommern66,8141.1×
Hamburg64,5250.89×
Saarland34,6300.88×
Bremen21,0780.77×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Annalena Baerbock audience
BrandAffinityCategory
Stradivarius1.67×Shopping
Faun (band)4.44×Music & Radio
Roaming3.66×Technology & Electronics
JDSU2.57×Business & Career
Manor5.43×Shopping
Parma3.4×Travel & Leisure
Esra Erol2.86×Movies & TV
Moroccan riad2.98×Politics & Society
Samanyolu Haber2.14×Movies & TV
Jesse Plemons1.54×Movies & TV
Volvo V602.07×Cars & Mobility
Fatteh4.65×Food & Beverages
Inha University7.5×Business & Career
Oliver Kahn1.5×Sports
Preacher (comics)2.78×Literature
Gründerzeit2.19×Politics & Society
Glashütte1.75×Travel & Leisure
Keeper (password manager)1.7×Technology & Electronics
Zagreb1.53×Travel & Leisure
Durban University of Technology1.9×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Annalena Baerbock audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.77
SustainabilityBALANCE2.51
Pet OwnershipJOY1.27
IndulgenceJOY1.25
Need for SecurityCONSERVATISM1.22
Sports ActivityPOWER1.2

Worldwide distribution

Worldwide audience distribution share by country for Annalena Baerbock
CountryShare
Germany78.0%
Switzerland2.6%
Austria2.3%

See Annalena Baerbock audiences in other countries

More Politician audiences in Germany

Frequently asked questions

How many fans does Annalena Baerbock have in Germany?

Annalena Baerbock has an estimated audience of 3,193,945 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Annalena Baerbock fans?

56.1% of Annalena Baerbock fans are female, 43.9% are male, with an average age of 38.4 years.

Which brands do Annalena Baerbock fans like most?

Annalena Baerbock fans show strongest brand affinity for Stradivarius (1.67×), Faun (band) (4.44×), and Roaming (3.66×) over the country average.

Where do Annalena Baerbock fans live in Germany?

Annalena Baerbock fans in Germany are most concentrated in Nordrhein-Westfalen (reach 660,687), Bayern (reach 471,391), and Baden-Württemberg (reach 406,046). These three regions account for the largest share of the active audience.

What other brands do Annalena Baerbock fans also like?

Beyond Annalena Baerbock itself, the audience over-indexes on Faun (band) (4.44×), Roaming (3.66×), JDSU (2.57×), and Manor (5.43×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Annalena Baerbock. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.