Dungeons & Dragons Audience in Germany

Dungeons & Dragons has an estimated audience of 1,265,347 people in Germany. 37.1% are female, 62.9% are male, average age 31.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Tabletop role-playing game, Harry Potter, Drachenlord, Pathfinder Roleplaying Game, Stranger Things.
The average Dungeons & Dragons fan in Germany is 31.4 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Tabletop role-playing game, Harry Potter, Drachenlord, with strongest over-indexing on Tabletop role-playing game (32.18× the country average). Demographically, the Dungeons & Dragons audience skews more male with an average age of 31.4, and over-indexes on personality traits such as Sustainability, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Games · Type: Video / Board Game
Demographics of Dungeons & Dragons fans
| Metric | Value |
|---|---|
| Female | 37.1% |
| Male | 62.9% |
| Average age | 31.4 |
| Estimated audience size | 1,265,347 |
Audience persona
The typical Dungeons & Dragons fan in Germany is more male, around 31.4 years old, with strong Sustainability tendencies and a notable affinity for Tabletop role-playing game.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 301,719 | 1.09× |
| Bayern | 202,222 | 0.99× |
| Baden-Württemberg | 171,911 | 1× |
| Niedersachsen | 132,811 | 1.08× |
| Hessen | 95,979 | 1× |
| Rheinland-Pfalz | 64,575 | 1.02× |
| Berlin | 63,536 | 1.12× |
| Sachsen | 62,817 | 1.01× |
| Schleswig-Holstein | 46,634 | 1.03× |
| Brandenburg | 39,292 | 1× |
| Thüringen | 31,467 | 0.98× |
| Sachsen-Anhalt | 30,406 | 0.93× |
| Hamburg | 28,462 | 1× |
| Mecklenburg-Vorpommern | 21,988 | 0.91× |
| Saarland | 14,385 | 0.93× |
| Bremen | 10,116 | 0.93× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Tabletop role-playing game | 32.18× | Games |
| Harry Potter | 5.98× | Movies & TV |
| Drachenlord | 23.35× | Internet & Social Media |
| Pathfinder Roleplaying Game | 32.08× | Games |
| Stranger Things | 6.25× | Movies & TV |
| Atlas | 15.6× | Music & Radio |
| Miniature wargaming | 14.76× | Games |
| Space Marines (Warhammer 40,000) | 23.35× | Games |
| Games Workshop | 18.23× | Games |
| Dice | 18.34× | Games |
| Role-playing | 23.91× | Games |
| Superman | 4.46× | Movies & TV |
| Warhammer Fantasy Battle | 18.16× | Games |
| TikTok | 2.71× | Internet & Social Media |
| BoardGameGeek | 26.88× | Games |
| Dragon (Dungeons & Dragons) | 30.07× | Games |
| Tabletop game | 7.35× | Games |
| Legoland | 9.32× | Travel & Leisure |
| House of the Dragon | 4.94× | Movies & TV |
| Beetlejuice | 6.25× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.22 |
| Urban Lifestyle | OPEN | 1.18 |
| DIY Mentality | THRILL | 1.15 |
| Price Sensitivity | PREMIUM | 1.14 |
| Creativity | OPEN | 1.11 |
| Indulgence | JOY | 1.08 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 33.1% |
| Japan | 10.6% |
| Germany | 5.4% |
See Dungeons & Dragons audiences in other countries
More Games audiences in Germany
- Pokémon (5,142,430)
- Fortnite (4,903,747)
- Ultimate Fighting Championship (video game) (4,903,167)
- League of Legends (4,444,214)
- World of Warcraft (4,431,017)
Frequently asked questions
How many fans does Dungeons & Dragons have in Germany?
Dungeons & Dragons has an estimated audience of 1,265,347 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Dungeons & Dragons fans?
37.1% of Dungeons & Dragons fans are female, 62.9% are male, with an average age of 31.4 years.
Which brands do Dungeons & Dragons fans like most?
Dungeons & Dragons fans show strongest brand affinity for Tabletop role-playing game (32.18×), Harry Potter (5.98×), and Drachenlord (23.35×) over the country average.
Where do Dungeons & Dragons fans live in Germany?
Dungeons & Dragons fans in Germany are most concentrated in Nordrhein-Westfalen (reach 301,719), Bayern (reach 202,222), and Baden-Württemberg (reach 171,911). These three regions account for the largest share of the active audience.
What other brands do Dungeons & Dragons fans also like?
Beyond Dungeons & Dragons itself, the audience over-indexes on Harry Potter (5.98×), Drachenlord (23.35×), Pathfinder Roleplaying Game (32.08×), and Stranger Things (6.25×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Dungeons & Dragons. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.