Frankfurter Rundschau Audience in Germany
Frankfurter Rundschau has an estimated audience of 2,296,777 people in Germany. 43.0% are female, 57.0% are male, average age 45.2. Top regions: Hessen, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Metamorphoses, Oliver Kahn, Parma, Brunello Cucinelli, Roaming.
The average Frankfurter Rundschau fan in Germany is 45.2 years old, more male, and lives primarily in Hessen. The audience is concentrated in Hessen, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Metamorphoses, Oliver Kahn, Parma, with strongest over-indexing on Metamorphoses (1.54× the country average). Demographically, the Frankfurter Rundschau audience skews more male with an average age of 45.2, and over-indexes on personality traits such as Indulgence, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: News · Type: Website / Newspaper / Magazine · Subtype: Newspaper
Demographics of Frankfurter Rundschau fans
| Metric | Value |
|---|---|
| Female | 43.0% |
| Male | 57.0% |
| Average age | 45.2 |
| Estimated audience size | 2,296,777 |
Audience persona
The typical Frankfurter Rundschau fan in Germany is more male, around 45.2 years old, with strong Indulgence tendencies and a notable affinity for Metamorphoses.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Hessen | 836,718 | 4.78× |
| Nordrhein-Westfalen | 426,896 | 0.85× |
| Baden-Württemberg | 291,482 | 0.93× |
| Bayern | 281,983 | 0.76× |
| Niedersachsen | 171,574 | 0.77× |
| Rheinland-Pfalz | 146,925 | 1.28× |
| Berlin | 91,097 | 0.89× |
| Schleswig-Holstein | 67,494 | 0.82× |
| Sachsen | 62,427 | 0.55× |
| Hamburg | 46,928 | 0.9× |
| Brandenburg | 33,221 | 0.47× |
| Thüringen | 28,805 | 0.49× |
| Sachsen-Anhalt | 25,352 | 0.43× |
| Saarland | 23,440 | 0.83× |
| Mecklenburg-Vorpommern | 21,272 | 0.49× |
| Bremen | 15,035 | 0.77× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Metamorphoses | 1.54× | Literature |
| Oliver Kahn | 1.63× | Sports |
| Parma | 2.49× | Travel & Leisure |
| Brunello Cucinelli | 1.99× | Fashion & Accessoires |
| Roaming | 1.61× | Technology & Electronics |
| Cyfrowy Polsat | 2.59× | Movies & TV |
| Ayrton Senna | 1.57× | Sports |
| Anna Lewandowska | 2.03× | Sports |
| FilGoal | 2.99× | Sports |
| Tomb Raider: The Last Revelation | 4.31× | Games |
| A Streetcar Named Desire (play) | 2.91× | Literature |
| Kong, Ivory Coast | 1.78× | Travel & Leisure |
| A Streetcar Named Desire (1951 film) | 2.84× | Movies & TV |
| Umut Bulut | 2.15× | Sports |
| Cullinan Diamond | 2.53× | |
| Milenio | 1.64× | News |
| Dalit | 2.17× | Politics & Society |
| Chachapoyas, Peru | 1.95× | Travel & Leisure |
| Yip Man | 1.66× | Politics & Society |
| Greek numerals | 1.76× | Politics & Society |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.33 |
| Community Orientation | OPEN | 1.21 |
| Luxury Orientation | PREMIUM | 1.04 |
| Urban Lifestyle | OPEN | 1.02 |
| Patriotism | CONSERVATISM | 0.96 |
| Sustainability | BALANCE | 0.94 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 78.0% |
| Austria | 4.6% |
| Switzerland | 4.0% |
See Frankfurter Rundschau audiences in other countries
More Newspaper audiences in Germany
- Bild (23,266,420)
- Der Spiegel (6,989,095)
- Focus (6,880,800)
- Der Tagesspiegel (6,754,541)
- Die Welt (5,972,493)
Frequently asked questions
How many fans does Frankfurter Rundschau have in Germany?
Frankfurter Rundschau has an estimated audience of 2,296,777 people in Germany, concentrated in Hessen and Nordrhein-Westfalen.
What is the gender split and age of Frankfurter Rundschau fans?
43.0% of Frankfurter Rundschau fans are female, 57.0% are male, with an average age of 45.2 years.
Which brands do Frankfurter Rundschau fans like most?
Frankfurter Rundschau fans show strongest brand affinity for Metamorphoses (1.54×), Oliver Kahn (1.63×), and Parma (2.49×) over the country average.
Where do Frankfurter Rundschau fans live in Germany?
Frankfurter Rundschau fans in Germany are most concentrated in Hessen (reach 836,718), Nordrhein-Westfalen (reach 426,896), and Baden-Württemberg (reach 291,482). These three regions account for the largest share of the active audience.
What other brands do Frankfurter Rundschau fans also like?
Beyond Frankfurter Rundschau itself, the audience over-indexes on Oliver Kahn (1.63×), Parma (2.49×), Brunello Cucinelli (1.99×), and Roaming (1.61×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Frankfurter Rundschau. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.