Frankfurter Rundschau Audience in Germany

Frankfurter Rundschau has an estimated audience of 2,296,777 people in Germany. 43.0% are female, 57.0% are male, average age 45.2. Top regions: Hessen, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Reinhard Mey, Der Tagesspiegel, SV Darmstadt 98, Spiegel Online, Thomas Gottschalk.

The average Frankfurter Rundschau fan in Germany is 45.2 years old, more male, and lives primarily in Hessen. The audience is concentrated in Hessen, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Reinhard Mey, Der Tagesspiegel, SV Darmstadt 98, with strongest over-indexing on Reinhard Mey (8.44× the country average). Demographically, the Frankfurter Rundschau audience skews more male with an average age of 45.2, and over-indexes on personality traits such as Indulgence, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: News · Type: Website / Newspaper / Magazine · Subtype: Newspaper

Demographics of Frankfurter Rundschau fans

Demographic split for Frankfurter Rundschau audience in Germany
MetricValue
Female43.0%
Male57.0%
Average age45.2
Estimated audience size2,296,777

Audience persona

The typical Frankfurter Rundschau fan in Germany is more male, around 45.2 years old, with strong Indulgence tendencies and a notable affinity for Reinhard Mey.

Top regions in Germany

Top regions ranked by reach for Frankfurter Rundschau in Germany
RegionReachAffinity
Hessen836,7184.78×
Nordrhein-Westfalen426,8960.85×
Baden-Württemberg291,4820.93×
Bayern281,9830.76×
Niedersachsen171,5740.77×
Rheinland-Pfalz146,9251.28×
Berlin91,0970.89×
Schleswig-Holstein67,4940.82×
Sachsen62,4270.55×
Hamburg46,9280.9×
Brandenburg33,2210.47×
Thüringen28,8050.49×
Sachsen-Anhalt25,3520.43×
Saarland23,4400.83×
Mecklenburg-Vorpommern21,2720.49×
Bremen15,0350.77×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Frankfurter Rundschau audience
BrandAffinityCategory
Reinhard Mey8.44×Music & Radio
Der Tagesspiegel4.31×News
SV Darmstadt 986.93×Sports
Spiegel Online1.72×News
Thomas Gottschalk2.59×Movies & TV
Markus Lanz2.45×Movies & TV
Sportschau1.84×Sports
Cholesterol3.71×Food & Beverages
ZDF1.6×Movies & TV
Arthritis awareness4.24×Health
3. Liga2.14×Sports
Die Welt1.87×News
Handelsblatt2.49×Business & Career
11 Freunde2.7×Sports
Chris de Burgh3.55×Music & Radio
Tabloid (newspaper format)1.6×Literature
BUNTE.de1.63×Internet & Social Media
Frankfurter Allgemeine Zeitung1.78×News
Mary Roos2.88×Music & Radio
FC St. Pauli1.78×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Frankfurter Rundschau audience
TraitClusterScore
IndulgenceJOY1.33
Community OrientationOPEN1.21
Luxury OrientationPREMIUM1.04
Urban LifestyleOPEN1.02
PatriotismCONSERVATISM0.96
SustainabilityBALANCE0.94

Worldwide distribution

Worldwide audience distribution share by country for Frankfurter Rundschau
CountryShare
Germany78.0%
Austria4.6%
Switzerland4.0%

See Frankfurter Rundschau audiences in other countries

More Newspaper audiences in Germany

Frequently asked questions

How many fans does Frankfurter Rundschau have in Germany?

Frankfurter Rundschau has an estimated audience of 2,296,777 people in Germany, concentrated in Hessen and Nordrhein-Westfalen.

What is the gender split and age of Frankfurter Rundschau fans?

43.0% of Frankfurter Rundschau fans are female, 57.0% are male, with an average age of 45.2 years.

Which brands do Frankfurter Rundschau fans like most?

Frankfurter Rundschau fans show strongest brand affinity for Reinhard Mey (8.44×), Der Tagesspiegel (4.31×), and SV Darmstadt 98 (6.93×) over the country average.

Where do Frankfurter Rundschau fans live in Germany?

Frankfurter Rundschau fans in Germany are most concentrated in Hessen (reach 836,718), Nordrhein-Westfalen (reach 426,896), and Baden-Württemberg (reach 291,482). These three regions account for the largest share of the active audience.

What other brands do Frankfurter Rundschau fans also like?

Beyond Frankfurter Rundschau itself, the audience over-indexes on Der Tagesspiegel (4.31×), SV Darmstadt 98 (6.93×), Spiegel Online (1.72×), and Thomas Gottschalk (2.59×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Frankfurter Rundschau. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.