A data profile of the people who buy, follow and care about Frankfurter Rundschau in Germany — modelled from more than twelve digital signal sources. Frankfurter Rundschau has an estimated audience of 2,339,114 people in Germany.
The average Frankfurter Rundschau fan in Germany is 45.2 years old, more male, and lives primarily in Hessen.
The audience is concentrated in Hessen, Nordrhein-Westfalen, Baden-Württemberg.
Top brand affinities include Der Tagesspiegel, SV Darmstadt 98, Commerzbank, with strongest over-indexing on Der Tagesspiegel (5.95× the country average).
Demographically, the Frankfurter Rundschau audience skews more male with an average age of 45.2, and over-indexes on personality traits such as Community Orientation, Indulgence.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Frankfurter Rundschau fan in Germany is more male, around 45.2 years old, with strong Community Orientation tendencies and a notable affinity for Der Tagesspiegel.
The key figures that characterise the Frankfurter Rundschau profile in Germany.
43.0% are female, 57.0% are male, average age 45.2.
| Metric | Value |
|---|---|
| Female | 43.0% |
| Male | 57.0% |
| Average age | 45.2 |
| Estimated audience size | 2,339,114 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 6% | |
| 20-29 | 14% | |
| 30-39 | 22% | |
| 40-49 | 30% | |
| 50+ | 28% |
of the worldwide Frankfurter Rundschau audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 78.0% |
| Austria | 4.6% |
| Switzerland | 4.0% |
Where the Frankfurter Rundschau audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hessen | ~800K | 4.71× | |
| 02 | Rheinland-Pfalz | ~100K | 1.25× | |
| 03 | Baden-Württemberg | ~300K | 0.92× | |
| 04 | Hamburg | ~50K | 0.90× | |
| 05 | Saarland | ~30K | 0.90× | |
| 06 | Berlin | ~90K | 0.84× | |
| 07 | Nordrhein-Westfalen | ~400K | 0.83× | |
| 08 | Schleswig-Holstein | ~70K | 0.82× | |
| 09 | Bremen | ~20K | 0.82× | |
| 10 | Niedersachsen | ~200K | 0.77× | |
| 11 | Bayern | ~300K | 0.74× | |
| 12 | Sachsen | ~70K | 0.59× | |
| 13 | Thüringen | ~30K | 0.52× | |
| 14 | Mecklenburg-Vorpommern | ~20K | 0.50× | |
| 15 | Brandenburg | ~40K | 0.49× | |
| 16 | Sachsen-Anhalt | ~30K | 0.48× |
The strongest cross-interests of the Frankfurter Rundschau audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | SV Darmstadt 98 | Sports | 9.75× | ||
| 02 | Der Tagesspiegel | News | 5.95× | ||
| 03 | Reinhard Mey | Music & Radio | 4.09× | ||
| 04 | 11 Freunde | Sports | 3.33× | ||
| 05 | Junge Freiheit | News | 3.30× | ||
| 06 | Handelsblatt | Business & Career | 3.27× | ||
| 07 | FC St. Pauli | Sports | 2.71× | ||
| 08 | Udo Lindenberg | Music & Radio | 2.65× | ||
| 09 | Markus Lanz | Movies & TV | 2.35× | ||
| 10 | Sportschau | Sports | 2.25× | ||
| 11 | Commerzbank | Business & Career | 2.20× | ||
| 12 | ZDF | Movies & TV | 2.14× | ||
| 13 | Tabloid (newspaper format) | Literature | 2.14× | ||
| 14 | Die Welt | News | 2.03× | ||
| 15 | RTL Television | Movies & TV | 2.01× | ||
| 16 | Deutsche Bank | Business & Career | 1.94× | ||
| 17 | SV Werder Bremen | Sports | 1.74× | ||
| 18 | Newspapers | Literature | 1.74× | ||
| 19 | Online newspaper | News | 1.55× | ||
| 20 | Deutsche Bahn | Cars & Mobility | 1.53× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.88× | |
| Indulgence | JOY | 1.68× | |
| Convenience Orientation | PREMIUM | 1.52× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.49× | |
| Extroversion | THRILL | 0.65× | |
| Risk Appetite | THRILL | 0.71× |
Frankfurter Rundschau has an estimated audience of 2,339,114 people in Germany, concentrated in Hessen and Nordrhein-Westfalen.
43.0% of Frankfurter Rundschau fans are female, 57.0% are male, with an average age of 45.2 years.
Frankfurter Rundschau fans show strongest brand affinity for Der Tagesspiegel (5.95×), SV Darmstadt 98 (9.75×), and Commerzbank (2.2×) over the country average.
Frankfurter Rundschau fans in Germany are most concentrated in Hessen (reach ~800K), Nordrhein-Westfalen (reach ~400K), and Baden-Württemberg (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Frankfurter Rundschau itself, the audience over-indexes on SV Darmstadt 98 (9.75×), Commerzbank (2.2×), Sportschau (2.25×), and ZDF (2.14×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Frankfurter Rundschau. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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