Rascasse Audience Intelligence

MBC 3 (Middle East) Audience Demographics in Germany

MBC 3 (Middle East) has an estimated audience of 36K people in Germany.

The average MBC 3 (Middle East) fan in Germany is 29.7 years old, more male, and lives primarily in Nordrhein-Westfalen.

By number of fans, MBC 3 (Middle East) ranks #25 among the 101 objects in Kids & family in Germany — 7.8× the group median.

Its fans are 6.1 years younger than the group average of 35.8.

Women make up 41.6% of the fan base, 16.2 percentage points fewer than the group average.

Compared with the other 100 objects in Kids & family, MBC 3 (Middle East) fans stand out for their interest in Saudi Professional League, Riyad Mahrez and Middle East Broadcasting Center.

Most fans live in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top affinities include Saudi Professional League, Riyad Mahrez, Middle East Broadcasting Center, with strongest over-indexing on Saudi Professional League (191.27× the country average).

Demographically, the MBC 3 (Middle East) audience skews more male with an average age of 29.7, and over-indexes on personality traits such as Family Orientation, Spirituality.

The typical MBC 3 (Middle East) fan in Germany is more male, around 29.7 years old, with strong Family Orientation tendencies and a notable affinity for Saudi Professional League.

Category: Kids & Family · Type: TV Channel · Subtype: Kids & family

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
36K
in Germany
Gender
41.6%♀
58.4% male
Age
29.7
average years
Country rank
#60967
among all objects in Germany
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Audience demographics of MBC 3 (Middle East)

41.6% are female, 58.4% are male, average age 29.7.

Fig. 02

Gender split

41.6%
Female
58.4%
Male
Demographic split for MBC 3 (Middle East) audience in Germany
MetricValue
Female41.6%
Male58.4%
Average age29.7
Estimated audience size36K
Fig. 03

Age distribution

Ø 29.7
average years
Age distribution of the MBC 3 (Middle East) audience in Germany
Age bracketShare%
16-2451%
25-3420%
35-4414%
45-5410%
55+5%
Fig. 04

Worldwide distribution

8.6%

of the worldwide MBC 3 (Middle East) audience comes from Germany.

Worldwide audience distribution share by country for MBC 3 (Middle East)
CountryShare
United States22.0%
United Arab Emirates18.4%
France16.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

MBC 3 (Middle East) fans by region: top regions in Germany
#RegionReachAffinity×
01Bremen<1K1.35×
02Saarland<1K1.20×
03Hessen~3K1.19×
04Sachsen-Anhalt<1K1.04×
05Thüringen<1K1.03×
06Mecklenburg-Vorpommern<1K1.03×
07Brandenburg~1K0.96×
08Schleswig-Holstein~1K0.95×
09Hamburg<1K0.95×
10Nordrhein-Westfalen~7K0.93×
11Rheinland-Pfalz~2K0.92×
12Sachsen~2K0.91×
13Berlin~1K0.91×
14Niedersachsen~3K0.85×
15Baden-Württemberg~4K0.82×
16Bayern~5K0.78×
Fig. 06

Affinity by region

Affinity by region — MBC 3 (Middle East), Germany
0.78×1.00×1.35×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the MBC 3 (Middle East) audience vs. the country average
#·InterestCategoryAffinity×
01Saudi Professional LeagueSports191.27×
02Riyad MahrezSports153.54×
03Middle East Broadcasting CenterMovies & TV94.22×
04Egyptian Premier LeagueSports70.45×
05Haifa WehbeMovies & TV56.39×
06Amr DiabMusic & Radio51.04×
07BahrainTravel & Leisure46.43×
08Morocco national football teamSports45.09×
09BeirutTravel & Leisure40.53×
10Al ArabiyaNews33.73×
11HamaTechnology & Electronics28.44×
12TaobaoShopping26.82×
13Al JazeeraNews24.03×
14Mohamed SalahSports20.31×
15QatarTravel & Leisure20.24×
16LebanonTravel & Leisure13.06×
17EmailTechnology & Electronics9.25×
18FamilyKids & Family7.62×
19NatureHome & Garden6.01×
20GermanyTravel & Leisure4.70×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the MBC 3 (Middle East) audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the MBC 3 (Middle East) audience vs. the country average · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM2.14×
SpiritualityBALANCE2.11×
Urban LifestyleOPEN1.99×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the MBC 3 (Middle East) audience vs. the country average · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.63×
Pet OwnershipJOY0.63×
CreativityOPEN0.65×
0×1.00× baseline2×
Appendix

Explore more audiences

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in Germany with measurable interest in MBC 3 (Middle East) over the last 12 months. Modelled, not counted; people interested in several tv channels count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
medium gender data available, but no age data or fewer than 100,000 people; read demographics as a tendency

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/de/mbc-3-middle-east-76221” · Methodology