OMR Podcast Audience in Germany
OMR Podcast has an estimated audience of 569,599 people in Germany. 49.9% are female, 50.1% are male, average age 41.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Gil Ofarim, Cocktail, Business English, Unique Gifts, Stradivarius.
The average OMR Podcast fan in Germany is 41.2 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Gil Ofarim, Cocktail, Business English, with strongest over-indexing on Gil Ofarim (1.95× the country average). Demographically, the OMR Podcast audience skews balanced with an average age of 41.2, and over-indexes on personality traits such as Early Adopter Mentality, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Podcast
Demographics of OMR Podcast fans
| Metric | Value |
|---|---|
| Female | 49.9% |
| Male | 50.1% |
| Average age | 41.2 |
| Estimated audience size | 569,599 |
Audience persona
The typical OMR Podcast fan in Germany is balanced, around 41.2 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Gil Ofarim.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 157,651 | 1.26× |
| Bayern | 129,325 | 1.41× |
| Baden-Württemberg | 77,010 | 0.99× |
| Hessen | 58,725 | 1.35× |
| Niedersachsen | 46,438 | 0.84× |
| Berlin | 39,931 | 1.57× |
| Hamburg | 35,013 | 2.72× |
| Schleswig-Holstein | 25,873 | 1.27× |
| Rheinland-Pfalz | 22,983 | 0.81× |
| Sachsen | 19,475 | 0.7× |
| Brandenburg | 10,015 | 0.57× |
| Mecklenburg-Vorpommern | 6,643 | 0.61× |
| Thüringen | 5,401 | 0.37× |
| Sachsen-Anhalt | 4,616 | 0.31× |
| Saarland | 3,760 | 0.54× |
| Bremen | 3,330 | 0.68× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Gil Ofarim | 1.95× | Music & Radio |
| Cocktail | 1.75× | Food & Beverages |
| Business English | 3.92× | Business & Career |
| Unique Gifts | 1.56× | Shopping |
| Stradivarius | 1.82× | Shopping |
| CAC 40 | 1.55× | Business & Career |
| Christmas Gift | 1.66× | Kids & Family |
| Atkins diet | 5.27× | Health |
| Israel | 1.61× | Travel & Leisure |
| Salzkammergut | 5.79× | Travel & Leisure |
| Hampton Inn | 5.28× | Travel & Leisure |
| Hypertext | 1.94× | Technology & Electronics |
| Bugatti Chiron | 3.54× | Cars & Mobility |
| Stamp collecting | 3.06× | Home & Garden |
| Loincloth | 1.68× | Fashion & Accessoires |
| Home Delivery | 1.54× | Food & Beverages |
| Hoorn | 4.24× | Travel & Leisure |
| Calf raises | 5.73× | Sports |
| Jesse Plemons | 1.76× | Movies & TV |
| Grünerløkka | 12.52× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 4.19 |
| Sustainability | BALANCE | 1.45 |
| Social Media Usage | JOY | 1.4 |
| Career Orientation | POWER | 1.33 |
| Sports Activity | POWER | 1.28 |
| Need for Security | CONSERVATISM | 1.27 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 81.9% |
| Austria | 4.8% |
| Switzerland | 3.2% |
See OMR Podcast audiences in other countries
More Music & Radio audiences in Germany
- Mord auf Ex (3,220,292)
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- Geschichten aus der Geschichte (2,378,661)
Frequently asked questions
How many fans does OMR Podcast have in Germany?
OMR Podcast has an estimated audience of 569,599 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of OMR Podcast fans?
49.9% of OMR Podcast fans are female, 50.1% are male, with an average age of 41.2 years.
Which brands do OMR Podcast fans like most?
OMR Podcast fans show strongest brand affinity for Gil Ofarim (1.95×), Cocktail (1.75×), and Business English (3.92×) over the country average.
Where do OMR Podcast fans live in Germany?
OMR Podcast fans in Germany are most concentrated in Nordrhein-Westfalen (reach 157,651), Bayern (reach 129,325), and Baden-Württemberg (reach 77,010). These three regions account for the largest share of the active audience.
What other brands do OMR Podcast fans also like?
Beyond OMR Podcast itself, the audience over-indexes on Cocktail (1.75×), Business English (3.92×), Unique Gifts (1.56×), and Stradivarius (1.82×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for OMR Podcast. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.