Rascasse Audience Intelligence

Roxette Audience in Germany

A data profile of the people who buy, follow and care about Roxette in Germany — modelled from more than twelve digital signal sources. Roxette has an estimated audience of 739,298 people in Germany.

#69among Band in Germany#1394among Person in Germany#897in Music & Radio

The average Roxette fan in Germany is 43.0 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Bonnie Tyler, Agnetha Fältskog, Tiffany, with strongest over-indexing on Bonnie Tyler (67.82× the country average).

Demographically, the Roxette audience skews more female with an average age of 43.0, and over-indexes on personality traits such as Pet Ownership, Healthy Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Roxette fan in Germany is more female, around 43.0 years old, with strong Pet Ownership tendencies and a notable affinity for Bonnie Tyler.

Category: Music & Radio · Type: Person · Subtype: Band

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Roxette profile in Germany.

Audience size
739K
in Germany
Gender
57.1%♀
42.9% male
Age
43.0
average years
Country rank
#8466
Person in Germany
Fig. 01

Search interest · 12-month trend

-30%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Roxette fans

57.1% are female, 42.9% are male, average age 43.0.

Fig. 02

Gender split

57.1%
Female
42.9%
Male
Demographic split for Roxette audience in Germany
MetricValue
Female57.1%
Male42.9%
Average age43.0
Estimated audience size739,298
Fig. 03

Age distribution

Ø 43.0
average years
Age distribution of the Roxette audience in Germany
Age bracketShare%
16-1915%
20-299%
30-3922%
40-4930%
50+24%
Fig. 04

Worldwide distribution

14.7%

of the worldwide Roxette audience comes from Germany.

Worldwide audience distribution share by country for Roxette
CountryShare
Germany14.7%
Brazil14.5%
United States8.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Roxette audience in Germany is strongest.

Fig. 05

Top regions by affinity

Roxette fans by region: top regions in Germany
#RegionReachAffinity×
01Thüringen~30K1.28×
02Sachsen~50K1.26×
03Sachsen-Anhalt~30K1.21×
04Mecklenburg-Vorpommern~20K1.15×
05Brandenburg~30K1.09×
06Schleswig-Holstein~30K1.05×
07Niedersachsen~80K1.04×
08Nordrhein-Westfalen~200K1.01×
09Bayern~100K0.93×
10Hessen~60K0.93×
11Hamburg~20K0.91×
12Baden-Württemberg~100K0.89×
13Saarland~9K0.88×
14Rheinland-Pfalz~40K0.87×
15Berlin~30K0.80×
16Bremen~5K0.80×
Fig. 06

Affinity by region

Affinity by region — Roxette, Germany
0.80×1.00×1.28×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Roxette audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Roxette audience
#·InterestCategoryAffinity×
01Goo Goo DollsMusic & Radio112.11×
02Paula AbdulMusic & Radio104.48×
03Olivia Newton-JohnMusic & Radio101.91×
04Agnetha FältskogMusic & Radio98.95×
05stevie nicksMusic & Radio81.00×
06Ace of BaseMusic & Radio80.55×
07EurythmicsMusic & Radio80.26×
08TiffanyMusic & Radio68.61×
09Bonnie TylerMusic & Radio67.82×
10Now You See Me (film)Movies & TV56.98×
11MaloMusic & Radio56.93×
12Kim WildeMusic & Radio53.60×
13Bette DavisMovies & TV49.75×
14Porta (rapper)Home & Garden43.85×
15Boney M.Music & Radio43.69×
16Billy JoelMusic & Radio41.71×
17Alanis MorissetteMusic & Radio35.27×
18Joe CockerMusic & Radio32.05×
19Cyndi LauperMusic & Radio27.41×
20Bee GeesMusic & Radio22.60×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Roxette audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Roxette audience · What stands out
TraitClusterDeviationScore
Pet OwnershipJOY1.16×
Healthy LifestyleBALANCE1.09×
TraditionCONSERVATISM1.09×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Roxette audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.83×
Career OrientationPOWER0.85×
Risk AppetiteTHRILL0.90×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Roxette have in Germany?

Roxette has an estimated audience of 739,298 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Roxette fans?

57.1% of Roxette fans are female, 42.9% are male, with an average age of 43.0 years.

03

Which brands do Roxette fans like most?

Roxette fans show strongest brand affinity for Bonnie Tyler (67.82×), Agnetha Fältskog (98.95×), and Tiffany (68.61×) over the country average.

04

Where do Roxette fans live in Germany?

Roxette fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Roxette fans also like?

Beyond Roxette itself, the audience over-indexes on Agnetha Fältskog (98.95×), Tiffany (68.61×), Olivia Newton-John (101.91×), and Porta (rapper) (43.85×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Band audiences in Germany

See Roxette audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Roxette. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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