Rascasse Audience Intelligence

Leonardo da Vinci Audience in United States

Leonardo da Vinci has an estimated audience of 5M people in United States.

The average Leonardo da Vinci fan in United States is 44.8 years old, more female, and lives primarily in California.

By number of fans, Leonardo da Vinci ranks #2 among the 248 objects in Painter in United States — 19.2× the group median.

Its fans are 2.3 years older than the group average of 42.5.

Women make up 64.0% of the fan base, 8.3 percentage points more than the group average.

Compared with the other 247 objects in Painter, Leonardo da Vinci fans stand out for their interest in Britney Spears, Botany and Glass.

Most fans live in California, Texas, Florida.

Top affinities include Britney Spears, Botany, Glass, with strongest over-indexing on Britney Spears (2.04× the country average).

Demographically, the Leonardo da Vinci audience skews more female with an average age of 44.8, and over-indexes on personality traits such as Extroversion, Community Orientation.

The typical Leonardo da Vinci fan in United States is more female, around 44.8 years old, with strong Extroversion tendencies and a notable affinity for Britney Spears.

Category: Arts & Culture · Type: Person · Subtype: Painter

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
5M
in United States
Gender
64.0%♀
36.0% male
Age
44.8
average years
Country rank
#6830
among all objects in United States
Fig. 01

Search interest · 12-month trend

-8%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Leonardo da Vinci fans

64.0% are female, 36.0% are male, average age 44.8.

Fig. 02

Gender split

64.0%
Female
36.0%
Male
Demographic split for Leonardo da Vinci audience in United States
MetricValue
Female64.0%
Male36.0%
Average age44.8
Estimated audience size5M
Fig. 03

Age distribution

Ø 44.8
average years
Age distribution of the Leonardo da Vinci audience in United States
Age bracketShare%
16-2410%
25-3416%
35-4420%
45-5424%
55+31%
Fig. 04

Worldwide distribution

19.1%

of the worldwide Leonardo da Vinci audience comes from United States.

Worldwide audience distribution share by country for Leonardo da Vinci
CountryShare
United States19.1%
Italy9.5%
Brazil8.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Leonardo da Vinci fans by region: top regions in United States
#RegionReachAffinity×
01New Mexico~40K1.22×
02Texas~400K1.21×
03Arizona~100K1.21×
04North Carolina~200K1.19×
05Kentucky~80K1.19×
06California~700K1.18×
07Kansas~50K1.17×
08Alaska~10K1.14×
09Utah~60K1.13×
10Alabama~80K1.12×
11Nebraska~30K1.11×
12Florida~300K1.09×
13Indiana~100K1.07×
14South Carolina~90K1.07×
15Georgia~200K1.06×
16Virginia~100K1.06×
17Oklahoma~60K1.05×
18Washington~100K1.03×
19North Dakota~10K1.03×
20New Jersey~100K1.02×
21Tennessee~100K1.02×
22Missouri~90K1.02×
23Louisiana~70K1.01×
24Arkansas~50K1.01×
25South Dakota~10K0.99×
26Pennsylvania~200K0.98×
27Colorado~80K0.98×
28Idaho~30K0.98×
29Washington, District of Columbia~10K0.98×
30New York~300K0.97×
31Oregon~60K0.97×
32Nevada~50K0.97×
33Connecticut~50K0.96×
34West Virginia~30K0.96×
35Maryland~90K0.95×
36Mississippi~40K0.95×
37Montana~20K0.94×
38Illinois~200K0.93×
39Ohio~200K0.93×
40Massachusetts~100K0.93×
41Michigan~100K0.92×
42Hawaii~20K0.91×
43New Hampshire~20K0.90×
44Maine~20K0.89×
45Rhode Island~10K0.89×
46Minnesota~80K0.88×
47Iowa~40K0.87×
48Wisconsin~80K0.86×
49Vermont~8K0.85×
50Delaware~10K0.84×
Fig. 06

Affinity by region

Affinity by region — Leonardo da Vinci, United States
0.84×1.00×1.22×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Leonardo da Vinci audience vs. the country average
#·InterestCategoryAffinity×
01Britney SpearsMusic & Radio2.04×
02BotanyHome & Garden1.77×
03GlassHome & Garden1.73×
04CabinetryHome & Garden1.72×
05ConcreteHome & Garden1.71×
06SiblingKids & Family1.67×
07TreeHome & Garden1.65×
08Survival skillsPolitics & Society1.62×
09PlumbingHome & Garden1.61×
10LawnHome & Garden1.60×
11RanchTravel & Leisure1.59×
12GratitudePolitics & Society1.58×
13CanadaTravel & Leisure1.57×
14FireHome & Garden1.57×
15HoustonTravel & Leisure1.55×
16EthicsBusiness & Career1.54×
17AuctionShopping1.54×
18TennesseeTravel & Leisure1.52×
19AlabamaTravel & Leisure1.52×
20DrawingHome & Garden1.51×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Leonardo da Vinci audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Leonardo da Vinci audience vs. the country average · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.46×
Community OrientationOPEN1.35×
TraditionCONSERVATISM1.26×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Leonardo da Vinci audience vs. the country average · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.82×
MindfulnessBALANCE0.87×
Pet OwnershipJOY0.89×
0×1.00× baseline2×
Appendix

Explore more audiences

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Leonardo da Vinci over the last 12 months. Modelled, not counted; people interested in several persons count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/leonardo-da-vinci-2376” · Methodology