A data profile of the people who buy, follow and care about Maná in Spain — modelled from more than twelve digital signal sources. Maná has an estimated audience of 483,509 people in Spain.
Maná has an estimated audience of 483,509 people in Spain. 61.6% are female, 38.4% are male, average age 44.9. Top brand affinities: Ana Torroja, Enrique Bunbury, Mariachi, Hombres G, Julieta Venegas.
Top brand affinities include Ana Torroja, Enrique Bunbury, Mariachi, with strongest over-indexing on Ana Torroja (10.5× the country average).
Demographically, the Maná audience skews more female with an average age of 44.9, and over-indexes on personality traits such as Convenience Orientation, Individualism.
The typical Maná fan in Spain is more female, around 44.9 years old, with strong Convenience Orientation tendencies and a notable affinity for Ana Torroja.
The key figures that characterise the Maná profile in Spain.
61.6% are female, 38.4% are male, average age 44.9.
| Metric | Value |
|---|---|
| Female | 61.6% |
| Male | 38.4% |
| Average age | 44.9 |
| Estimated audience size | 483,509 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 9% | |
| 20-29 | 12% | |
| 30-39 | 19% | |
| 40-49 | 32% | |
| 50+ | 28% |
of the worldwide Maná audience comes from Spain.
| Country | Share |
|---|---|
| United States | 16.2% |
| Saudi Arabia | 9.5% |
| India | 6.9% |
The strongest cross-interests of the Maná audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Julieta Venegas | Music & Radio | 14.75× | ||
| 02 | Mon Laferte | Music & Radio | 14.50× | ||
| 03 | Natalia Lafourcade | Music & Radio | 12.40× | ||
| 04 | Miguel Bosé | Music & Radio | 11.22× | ||
| 05 | Enrique Bunbury | Music & Radio | 11.09× | ||
| 06 | Ricardo Arjona | Music & Radio | 10.83× | ||
| 07 | Ana Torroja | Music & Radio | 10.50× | ||
| 08 | Hombres G | Music & Radio | 10.07× | ||
| 09 | Héroes del Silencio | Music & Radio | 9.75× | ||
| 10 | Jorge Drexler | Music & Radio | 8.43× | ||
| 11 | Juan Luis Guerra | Music & Radio | 8.09× | ||
| 12 | Mariachi | Music & Radio | 6.63× | ||
| 13 | Joaquín Sabina | Music & Radio | 4.54× | ||
| 14 | Cadena Dial | Music & Radio | 4.32× | ||
| 15 | Volotea | Travel & Leisure | 3.47× | ||
| 16 | La Oreja de Van Gogh | Music & Radio | 3.38× | ||
| 17 | Julio Iglesias | Music & Radio | 2.54× | ||
| 18 | Genetics | Kids & Family | 1.94× | ||
| 19 | Caixabank | Business & Career | 1.64× | ||
| 20 | IBEX 35 | Business & Career | 1.53× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.50× | |
| Individualism | JOY | 1.47× | |
| Spirituality | BALANCE | 1.46× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.75× | |
| Design Affinity | PREMIUM | 0.79× | |
| DIY Mentality | THRILL | 0.82× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Maná. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.
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