How to read this list
Rank
Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.
Audience size
Estimated number of unique people in Finland who actively engage with this audience, derived from anonymized search-behavior signals.
Country share
Share of the global audience that is active in Finland. A higher value means the audience is more locally concentrated here.
Avg age
Average age in years across the people who engage with this audience in Finland, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.
Female share
Share of women among the people who engage with this audience in Finland. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.
Ranking
| Rank | Audience | Audience size | Country share | Avg age | Female share | Subtype |
|---|---|---|---|---|---|---|
| 51 | WWelsh Springer Spaniel | 13k | 1.5% | 44.9 | 100.0% | Dog breed |
| 52 | CCairn Terrier | 12k | 1.3% | 45.0 | 81.3% | Dog breed |
| 53 | CCollie | 12k | 0.6% | 41.8 | 100.0% | Dog breed |
| 54 | VVizsla | 11k | 0.4% | 43.5 | 83.7% | Dog breed |
| 55 | SScottish Terrier | 10k | 0.8% | 47.2 | 89.8% | Dog breed |
| 56 | WWest Highland White Terrier | 10k | 0.4% | 36.9 | 71.4% | Dog breed |
| 57 | KKuvasz | 10k | 3.5% | 49.0 | 77.9% | Dog breed |
| 58 | AAustralian Cattle Dog | 10k | 0.4% | 37.8 | 82.3% | Dog breed |
| 59 | LLakeland Terrier | 9.7k | 4.0% | 44.2 | 73.3% | Dog breed |
| 60 | IIrish Setter | 9.4k | 0.6% | 49.2 | 100.0% | Dog breed |
| 61 | AAzawakh | 9.3k | 3.8% | 53.5 | 84.7% | Dog breed |
| 62 | BBracco Italiano | 9k | 3.7% | 54.1 | 94.4% | Dog breed |
| 63 | CChow Chow | 9k | 0.4% | 51.2 | 100.0% | Dog breed |
| 64 | SSloughi | 7.9k | 2.9% | 46.8 | 89.1% | Dog breed |
| 65 | AAmerican Cocker Spaniel | 7.8k | 0.4% | 46.7 | 100.0% | Dog breed |
| 66 | AAiredale Terrier | 7.7k | 0.7% | 46.1 | 100.0% | Dog breed |
| 67 | IIrish Wolfhound | 7.6k | 0.6% | 30.2 | 76.9% | Dog breed |
| 68 | KKangal dog | 7.6k | 0.5% | 41.1 | 7.7% | Dog breed |
| 69 | WWhippet | 7k | 0.7% | 39.6 | 100.0% | Dog breed |
| 70 | MMiniature Dachshund | 6.6k | 1.8% | 37.3 | 72.3% | Dog breed |
| 71 | PPekingese | 6.5k | 0.4% | 45.2 | 100.0% | Dog breed |
| 72 | EEnglish Cocker Spaniel | 6.4k | 0.3% | 37.7 | 87.0% | Dog breed |
| 73 | LLhasa Apso | 6.3k | 0.4% | 46.8 | 100.0% | Dog breed |
| 74 | TTibetan Spaniel | 6.2k | 1.0% | 38.9 | 80.4% | Dog breed |
| 75 | CCesar | 5.8k | 0.2% | 45.5 | 65.2% | Dog breed |
Want the full picture for any of these audiences?
Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.
Frequently asked questions
How is this list of the most popular dog breeds compiled?
Rascasse aggregates anonymized search-behavior signals across Finland and ranks each dog breed by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest dog breed in Finland?
Labrador Retriever currently leads with an estimated audience of 435k people in Finland.