How to read this list
Rank
Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.
Audience size
Estimated number of unique people in Finland who actively engage with this audience, derived from anonymized search-behavior signals.
Country share
Share of the global audience that is active in Finland. A higher value means the audience is more locally concentrated here.
Avg age
Average age in years across the people who engage with this audience in Finland, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.
Female share
Share of women among the people who engage with this audience in Finland. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.
Ranking
| Rank | Audience | Audience size | Country share | Avg age | Female share | Subtype |
|---|---|---|---|---|---|---|
| 76 | PPorsche Cayenne | 63k | 0.4% | 38.3 | 25.1% | Car type |
| 77 | KKia Sportage | 63k | 0.3% | 45.0 | 29.8% | Car type |
| 78 | NNissan Micra | 61k | 0.7% | 45.9 | 31.7% | Car type |
| 79 | FFord Fiesta | 61k | 0.3% | 36.8 | 36.9% | Car type |
| 80 | BBMW M5 | 61k | 0.4% | 34.2 | 68.6% | Car type |
| 81 | MMercedes-Benz Vito | 61k | 2.7% | 46.1 | 15.3% | Car type |
| 82 | MMitsubishi ASX | 60k | 1.9% | 46.2 | 28.4% | Car type |
| 83 | SSkoda Karoq | 60k | 0.8% | 47.1 | 30.3% | Car type |
| 84 | AAudi A5 | 59k | 0.5% | 41.4 | 29.1% | Car type |
| 85 | TToyota Auris | 58k | 1.7% | 50.5 | 30.2% | Car type |
| 86 | JJeep Renegade (BU) | 58k | 0.5% | 47.0 | 28.1% | |
| 87 | OOpel Corsa | 58k | 0.5% | 46.9 | 23.7% | Car type |
| 88 | AAudi Q7 | 58k | 0.5% | 43.0 | 26.1% | Car type |
| 89 | FFord Focus (RS - ST - WRC) | 57k | 0.7% | 23.3 | 0.0% | |
| 90 | SSuzuki Jimny | 57k | 0.5% | 42.9 | 51.8% | Car type |
| 91 | VVolkswagen T-Roc | 57k | 0.8% | 45.0 | 21.4% | Car type |
| 92 | JJeep Wrangler | 57k | 0.2% | 39.4 | 17.2% | |
| 93 | FFord Taunus | 56k | 8.6% | — | — | Car type |
| 94 | VVolkswagen Polo | 56k | 0.3% | 38.2 | 37.6% | Car type |
| 95 | KKia Stonic | 56k | 0.9% | 42.6 | 34.8% | Car type |
| 96 | NNissan Ariya | 54k | 1.8% | 43.5 | 36.5% | Car type |
| 97 | CChevrolet Van | 53k | 29.3% | 48.8 | 10.7% | Car type |
| 98 | AAudi R8 | 53k | 0.4% | 36.7 | 36.2% | Car type |
| 99 | VVolkswagen Caddy | 52k | 0.6% | 37.7 | 67.5% | Car type |
| 100 | TToyota HiAce | 52k | 1.6% | 41.0 | 0.0% | Car type |
Want the full picture for any of these audiences?
Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.
Frequently asked questions
How is this list of the most popular car models compiled?
Rascasse aggregates anonymized search-behavior signals across Finland and ranks each car model by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest car model in Finland?
Honda CR-V currently leads with an estimated audience of 250k people in Finland.