Rascasse Audience Intelligence

Brad Pitt Audience in France

A data profile of the people who buy, follow and care about Brad Pitt in France — modelled from more than twelve digital signal sources. Brad Pitt has an estimated audience of 4,034,364 people in France.

The average Brad Pitt fan in France is 39.1 years old, balanced, and lives primarily in Île-de-France.

The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Nouvelle-Aquitaine.

Top brand affinities include Margot Robbie, Snapped, Leonardo DiCaprio, with strongest over-indexing on Margot Robbie (7.28× the country average).

Demographically, the Brad Pitt audience skews balanced with an average age of 39.1, and over-indexes on personality traits such as Design Affinity, Sustainability.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.

The typical Brad Pitt fan in France is balanced, around 39.1 years old, with strong Design Affinity tendencies and a notable affinity for Margot Robbie.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Brad Pitt profile in France.

Audience size
4M
in France
Gender
49.1%
50.9% male
Age
39.1
average years
Country rank
#988
Person in France
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Brad Pitt fans

49.1% are female, 50.9% are male, average age 39.1.

Fig. 02

Gender split

49.1%
Female
50.9%
Male
Demographic split for Brad Pitt audience in France
MetricValue
Female49.1%
Male50.9%
Average age39.1
Estimated audience size4,034,364
Fig. 03

Age distribution

Ø 39.1
average years
Age distribution of the Brad Pitt audience in France
Age bracketShare%
16-1916%
20-2922%
30-3922%
40-4923%
50+17%
Fig. 04

Worldwide distribution

6.0%

of the worldwide Brad Pitt audience comes from France.

Worldwide audience distribution share by country for Brad Pitt
CountryShare
United States18.5%
Brazil8.8%
India6.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the France average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Brad Pitt audience in France is strongest.

Fig. 05

Top regions by affinity

Brad Pitt fans by region: top regions in France
#RegionReachAffinity×
01Provence-Alpes-Côte d'Azur~400K1.22×
02Île-de-France~800K1.16×
03Auvergne-Rhône-Alpes~500K1.15×
04Nouvelle-Aquitaine~400K1.12×
05Occitanie~400K1.12×
06Grand Est~300K1.02×
07Brittany~200K0.95×
08Pays de la Loire~200K0.91×
09Bourgogne-Franche-Comté~100K0.90×
10Centre-Val de Loire~100K0.90×
11Normandy~200K0.88×
12Hauts-de-France~300K0.87×
13Corsica~20K0.81×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Brad Pitt audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Brad Pitt audience
#·InterestCategoryAffinity×
01Drew BarrymoreMovies & TV7.69×
02Margot RobbieMovies & TV7.28×
03SnappedMovies & TV6.62×
04Leonardo DiCaprioMovies & TV6.51×
05Catherine Zeta-JonesMovies & TV5.29×
06Titanic (1997 film)Movies & TV5.08×
07Ralph FiennesMovies & TV4.82×
08Demi MooreMovies & TV4.17×
09Kate WinsletMovies & TV3.86×
10Henry CavillMovies & TV3.16×
11IncendiesMovies & TV3.09×
12WeTransferInternet & Social Media2.45×
13PeacemakerMovies & TV2.17×
14Guillaume CanetMovies & TV1.74×
15MSNNews1.63×
16SupermanMovies & TV1.59×
17Food and drinkFood & Beverages1.56×
18AlloCinéMovies & TV1.55×
19Video gamesGames1.52×
20Star AcademyMovies & TV1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Brad Pitt audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Brad Pitt audience · What stands out
TraitClusterDeviationScore
Design AffinityPREMIUM1.31×
SustainabilityBALANCE1.24×
Early Adopter MentalityPOWER1.24×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Brad Pitt audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.77×
DIY MentalityTHRILL0.82×
SpiritualityBALANCE0.84×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Brad Pitt have in France?

Brad Pitt has an estimated audience of 4,034,364 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.

02

What is the gender split and age of Brad Pitt fans?

49.1% of Brad Pitt fans are female, 50.9% are male, with an average age of 39.1 years.

03

Which brands do Brad Pitt fans like most?

Brad Pitt fans show strongest brand affinity for Margot Robbie (7.28×), Snapped (6.62×), and Leonardo DiCaprio (6.51×) over the country average.

04

Where do Brad Pitt fans live in France?

Brad Pitt fans in France are most concentrated in Île-de-France (reach ~800K), Auvergne-Rhône-Alpes (reach ~500K), and Nouvelle-Aquitaine (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Brad Pitt fans also like?

Beyond Brad Pitt itself, the audience over-indexes on Snapped (6.62×), Leonardo DiCaprio (6.51×), Food and drink (1.56×), and Catherine Zeta-Jones (5.29×) compared to the France average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in France who actively search for Brad Pitt. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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