A data profile of the people who buy, follow and care about Rod Stewart in United Kingdom — modelled from more than twelve digital signal sources. Rod Stewart has an estimated audience of 3,323,182 people in United Kingdom.
The average Rod Stewart fan in United Kingdom is 53.9 years old, more female, and lives primarily in England.
The audience is concentrated in England, North West, South East.
Top brand affinities include Phil Collins, Neil Diamond, Barry Manilow, with strongest over-indexing on Phil Collins (12.7× the country average).
Demographically, the Rod Stewart audience skews more female with an average age of 53.9, and over-indexes on personality traits such as Community Orientation, Mindfulness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
The typical Rod Stewart fan in United Kingdom is more female, around 53.9 years old, with strong Community Orientation tendencies and a notable affinity for Phil Collins.
The key figures that characterise the Rod Stewart profile in United Kingdom.
63.8% are female, 36.2% are male, average age 53.9.
| Metric | Value |
|---|---|
| Female | 63.8% |
| Male | 36.2% |
| Average age | 53.9 |
| Estimated audience size | 3,323,182 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 2% | |
| 20-29 | 3% | |
| 30-39 | 7% | |
| 40-49 | 22% | |
| 50+ | 67% |
of the worldwide Rod Stewart audience comes from United Kingdom.
| Country | Share |
|---|---|
| United States | 21.8% |
| United Kingdom | 17.9% |
| Germany | 8.7% |
Where the Rod Stewart audience in United Kingdom is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Scotland | ~700K | 1.38× | |
| 02 | South West | ~600K | 1.32× | |
| 03 | North West | ~700K | 1.28× | |
| 04 | East Midlands | ~500K | 1.19× | |
| 05 | Wales | ~400K | 1.14× | |
| 06 | East of England | ~600K | 1.12× | |
| 07 | Northern Ireland | ~200K | 0.99× | |
| 08 | South East | ~700K | 0.97× | |
| 09 | North East | ~200K | 0.97× | |
| 10 | Yorkshire and the Humber | ~300K | 0.78× | |
| 11 | Greater London | ~500K | 0.70× | |
| 12 | West Midlands | ~200K | 0.66× | |
| 13 | England | ~2.5M | 0.50× |
The strongest cross-interests of the Rod Stewart audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Neil Diamond | Music & Radio | 16.24× | ||
| 02 | Mick Fleetwood | Music & Radio | 16.02× | ||
| 03 | Billy Joel | Music & Radio | 13.86× | ||
| 04 | Phil Collins | Music & Radio | 12.70× | ||
| 05 | Barry Manilow | Music & Radio | 12.14× | ||
| 06 | British blues | Music & Radio | 11.36× | ||
| 07 | Tom Jones (singer) | Music & Radio | 10.92× | ||
| 08 | Geri Halliwell | Fashion & Accessoires | 10.50× | ||
| 09 | Alex Warren | Music & Radio | 9.78× | ||
| 10 | Cliff Richard | Music & Radio | 9.37× | ||
| 11 | Shakin’ Stevens | Music & Radio | 8.82× | ||
| 12 | Bruce Springsteen | Music & Radio | 8.78× | ||
| 13 | The Beach Boys | Music & Radio | 8.70× | ||
| 14 | Bonnie Tyler | Music & Radio | 7.85× | ||
| 15 | Dolly Parton | Music & Radio | 7.82× | ||
| 16 | Elton John | Music & Radio | 7.12× | ||
| 17 | Caravan | Music & Radio | 6.64× | ||
| 18 | U.K. | Music & Radio | 5.99× | ||
| 19 | George Michael | Music & Radio | 5.64× | ||
| 20 | Halford | Music & Radio | 2.32× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.51× | |
| Mindfulness | BALANCE | 1.42× | |
| Patriotism | CONSERVATISM | 1.34× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 0.78× | |
| Luxury Orientation | PREMIUM | 0.90× | |
| Risk Appetite | THRILL | 0.99× |
Rod Stewart has an estimated audience of 3,323,182 people in United Kingdom, concentrated in England and North West.
63.8% of Rod Stewart fans are female, 36.2% are male, with an average age of 53.9 years.
Rod Stewart fans show strongest brand affinity for Phil Collins (12.7×), Neil Diamond (16.24×), and Barry Manilow (12.14×) over the country average.
Rod Stewart fans in United Kingdom are most concentrated in England (reach ~2.5M), North West (reach ~700K), and South East (reach ~700K). These three regions account for the largest share of the active audience.
Beyond Rod Stewart itself, the audience over-indexes on Neil Diamond (16.24×), Barry Manilow (12.14×), Billy Joel (13.86×), and Tom Jones (singer) (10.92×) compared to the United Kingdom average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Kingdom who actively search for Rod Stewart. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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