Top 17 Household cleanings in United Kingdom
This curated ranking covers the 17 largest household cleanings in United Kingdom, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Mr. Clean, Febreze and Vanish (brand) lead the list with a combined estimated audience of 707,604 people. Across all 17 entries the average audience size is 93,333, and the largest, Mr. Clean, reaches around 300,739 people in United Kingdom. Audience size is the estimated number of unique people in United Kingdom who actively engage with each household cleaning, derived from search demand signals. Rankings reflect search-behavior signals collected across United Kingdom and are refreshed weekly.
Ranking
| Rank | Name | Audience size | Country share | Subtype | Category |
|---|---|---|---|---|---|
| 1 |  Mr. Clean |
300,739 | 5.7% | Household cleaning | Home & Garden |
| 2 |  Febreze |
212,142 | 6.0% | Household cleaning | Home & Garden |
| 3 |  Vanish (brand) |
194,723 | 9.5% | Household cleaning | Home & Garden |
| 4 |  Cif |
148,719 | 3.3% | Household cleaning | Home & Garden |
| 5 |  Clorox |
144,185 | 2.8% | Household cleaning | Home & Garden |
| 6 |  Lysol |
127,994 | 3.2% | Household cleaning | Home & Garden |
| 7 |  Rubbermaid |
93,878 | 4.3% | Household cleaning | Home & Garden |
| 8 |  Domestos |
86,165 | 3.6% | Household cleaning | Home & Garden |
| 9 |  Windex |
84,842 | 3.8% | Household cleaning | Home & Garden |
| 10 |  Swiffer |
78,336 | 3.0% | Household cleaning | Home & Garden |
| 11 |  OxiClean |
67,310 | 4.3% | Household cleaning | Home & Garden |
| 12 |  Casabella |
26,343 | 3.2% | Household cleaning | Home & Garden |
| 13 |  Finish Dishwashing |
11,700 | 22.2% | Household cleaning | Home & Garden |
| 14 |  Dreft |
9,210 | 2.5% | Household cleaning | Home & Garden |
| 15 |  Purex (laundry detergent) |
192 | 0.1% | Household cleaning | Home & Garden |
| 16 |  Charmin |
161 | 0.0% | Household cleaning | Home & Garden |
| 17 |  OMO Brasil |
31 | 0.0% | Household cleaning | Home & Garden |
Frequently asked questions
How is this Top 17 list compiled?
Rascasse aggregates anonymized search-behavior signals across United Kingdom and ranks each household cleaning by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest household cleaning in United Kingdom?
Mr. Clean currently leads with an estimated audience of 300,739 people in United Kingdom.
Methodology
Audience sizes are estimated from anonymized search-behavior signals across United Kingdom. Lists below 5 entries are not published. See methodology for full details.