Popularity ranking · Ireland

The 47 most popular Betting in Ireland

This curated ranking covers the 47 largest betting in Ireland, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Paddy Power, Boylesports and William Hill (bookmaker) lead the list with a combined estimated audience of 12M people. Across all 47 entries the average audience size is 304k, and the largest, Paddy Power, reaches around 6.6M people in Ireland. Audience size is the estimated number of unique people in Ireland who actively engage with each betting, derived from search demand signals. Rankings reflect search-behavior signals collected across Ireland and are refreshed weekly.

Last updated:

How to read this list

Rank

Position in the Top 47, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Ireland who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Ireland. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Ireland, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Ireland. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
26 Pinnacle Sports 991 39.2 45.3% Betting
27 Snai 926 41.9 35.5% Betting
28 Admiralbet 903 43.8 29.8% Betting
29 Veikkaus 607 45.4 41.4% Betting
30 Goldbet 515 41.9 35.5% Betting
31 Dota2Lounge 377 26.5 52.3% Betting
32 PlayNow 375 41.4 30.6% Betting
33 William Hill Gaming 368 40.9 41.6% Betting
34 NEO.bet 345 41.0 27.0% Betting
35 Fun88 323 44.2 33.8% Betting
36 Eurobet 308 43.8 29.8% Betting
37 Equidia 281 41.9 38.6% Betting
38 Betcity 267 42.6 30.0% Betting
39 Neo.bet 250 42.7 18.0% Betting
40 TipWin 238 41.3 36.5% Betting
41 Oddset 215 43.7 36.4% Betting
42 Genybet 178 41.9 38.6% Betting
43 Betfirst 174 42.7 28.2% Betting
44 BET99 165 41.5 33.1% Betting
45 Sportsbook 147 41.9 25.0% Betting
46 Bilyoner.com 14 26.0 0.0% Betting
47 Admiral.at 2 43.8 29.8% Betting

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this list of the most popular betting compiled?

Rascasse aggregates anonymized search-behavior signals across Ireland and ranks each betting by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest betting in Ireland?

Paddy Power currently leads with an estimated audience of 6.6M people in Ireland.

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