Rascasse Audience Intelligence

Games audiences in Ireland

The strongest Games audiences in Ireland, ranked by estimated audience size (2026). Each profile covers age and gender split, top regions and brand affinities.

50Games audiences ranked 21categories in Ireland 2026data year
Section 01

Top Games audiences

The strongest Games audiences in Ireland, ranked by estimated audience size (2026). Each profile covers age and gender split, top regions and brand affinities.

Top Games in Ireland — full ranking

  1. Paddy Power6.6M
  2. Boylesports4.7M
  3. Ultimate Fighting Championship (video game)2.7M
  4. Games2.2M
  5. Electric Ireland1.9M
  6. Video games1.3M
  7. Klondike (solitaire)1.2M
  8. Toys1.1M
  9. Gambling922K
  10. William Hill (bookmaker)796K
  11. Mobile game792K
  12. Exhibition game611K
  13. Online games575K
  14. Sports betting572K
  15. First-person shooter games553K
  16. Casino549K
  17. Crossword537K
  18. Bet365513K
  19. Online gambling506K
  20. Ladbrokes443K
  21. BetVictor440K
  22. Online poker411K
  23. Card games397K
  24. Betfair386K
  25. Quiz372K
  26. Board games367K
  27. Role-playing games365K
  28. Gamer365K
  29. Puzzle video games364K
  30. National Lottery (Ireland)362K
  31. Lottery358K
  32. National Lottery (United Kingdom)346K
  33. Sky Bet344K
  34. National Lottery330K
  35. Twitch308K
  36. Strategy games303K
  37. CrazyGames295K
  38. Casino games292K
  39. Sports games286K
  40. Action games276K
  41. EA Sports FC274K
  42. Massively multiplayer online games270K
  43. Massively multiplayer online role-playing games263K
  44. Racing games262K
  45. Simulation262K
  46. Pokémon253K
  47. PC game250K
  48. Betway246K
  49. Tabletop game237K
  50. Fortnite237K
Section 02

Other categories in Ireland