Rascasse Audience Intelligence

Sports audiences in Ireland

The strongest Sports audiences in Ireland, ranked by estimated audience size (2026). Each profile covers age and gender split, top regions and brand affinities.

50Sports audiences ranked 21categories in Ireland 2026data year
Section 01

Top Sports audiences

The strongest Sports audiences in Ireland, ranked by estimated audience size (2026). Each profile covers age and gender split, top regions and brand affinities.

Top Sports in Ireland — full ranking

  1. Sky Sport8.9M
  2. Manchester United F.C.3.3M
  3. Sporting Life (British newspaper)3.2M
  4. Fitness and wellness2.6M
  5. Rory McIlroy2.3M
  6. Outdoor recreation2.2M
  7. Hobbies and activities2M
  8. Sports2M
  9. Physical fitness2M
  10. Physical exercise1.9M
  11. Shane Lowry1.9M
  12. Premier League1.9M
  13. Racing Post1.8M
  14. Training1.6M
  15. FIFA World Cup1.6M
  16. Soccer1.6M
  17. Golf1.4M
  18. Team sport1.3M
  19. Rugby union1.3M
  20. RTÉ Sport1.3M
  21. Munster Rugby1.3M
  22. Aviva Stadium1.3M
  23. DP World Tour1.2M
  24. Basketball1.2M
  25. Leinster Rugby1.1M
  26. Rugby league1.1M
  27. Liverpool F.C.1.1M
  28. Gaelic football1M
  29. UEFA Champions League1M
  30. Hurling986K
  31. Swimming983K
  32. Ultimate Fighting Championship968K
  33. Sports equipment945K
  34. FC Barcelona915K
  35. Strength training866K
  36. Manchester City F.C.849K
  37. Swimming pool843K
  38. Weight training790K
  39. Walking775K
  40. Mixed martial arts763K
  41. Real Madrid C.F.753K
  42. Sports club751K
  43. American football750K
  44. Conor McGregor749K
  45. Martial arts739K
  46. Golf club720K
  47. Golf course717K
  48. Champion696K
  49. Australian Open (golf)688K
  50. Baseball686K
Section 02

Other categories in Ireland